Live opening · Posted 1 day ago

Senior Brand Manager (Aesthetic Med. Device) (Remote)

Bausch Health Companies Inc. · Usa, Kochi, Japan (Remote)
Linkedin Yes
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At a glance

The key details from the original listing.

Posted 1 day ago
CompanyBausch Health Companies Inc.
LocationUsa, Kochi, Japan (Remote)
Work modeYes
SourceLinkedin
ListedPosted 1 day ago

About the role

Description supplied by the original job listing.

Job Location: Bridgewater, USA | EastBrunswick, USA | Edison, USA | Woodbridge, USA
Job Requisition ID: 15794
Join our global diversified pharmaceutical company enriching lives through our relentless drive to deliver better health outcomes to our patients. We are all in it together to make a difference. Be a part of a culture that doesn't just wait for change but actively creates it—where your skills and values drive our collective progress and impact.
The Senior Brand Manager, North America (U.S. & Canada), plays a pivotal role in shaping the strategy and performance of one of Solta Medical’s flagship brands—driving growth, engagement, and market leadership within the premium aesthetics category. This leader will translate insights into execution—balancing creativity with business discipline to deliver measurable growth and market impact.
Balancing strategic vision with hands-on leadership, this individual will develop and implement integrated marketing programs that strengthen brand equity, accelerate growth, and enhance customer engagement across channels. Success in this role requires passion, curiosity, collaboration, and commercial acumen—the ability to translate insight into impact while inspiring cross-functional teams to deliver measurable results. This role serves as the business leader for the Thermage franchise in North America, accountable for revenue growth, market share expansion, customer adoption, utilization growth, and profitability. They are responsible for drivingfranchise performance through close partnership with Sales Leadership, identifying opportunities to accelerate system placements, consumable utilization, customer retention, and recurring revenue. Finally, they are expected to lead quarterly business reviews, developing recommendations and corrective actions to achieve growth objectives.
Accountabilities
Brand Strategy & Leadership
Establish, align, and execute the North America commercial strategy for Thermage, including positioning, messaging, and customer segmentation across consumer and professional audiences
Develop and manage annual brand plans, programs and integrated campaigns that achieve growth and profitabilityobjectives
Translate brand strategy into actionable annual plans, KPIs, and measurement frameworks
Monitorthe competitive landscape and translate field, KOL, and market insights into differentiated brand and go-to-market strategies
Serve as the key liaison between marketing, sales, and executive leadership to communicate performance andidentify opportunities
Develop and execute strategies to maximize installed-baseproductivity, customer utilization, and treatment adoption
Monitorsystem performance, utilization trends, and customer engagement metrics to identify opportunities for growth and retention
Partner with Sales, Commercial Excellence, and Customer Success teams to improve customer lifetime value and expand recurring revenue streams
Product Strategy & Lifecycle Management
Lead product lifecycle strategy from launch through maturity and end-of-life, balancing market needs, profitability, and portfolio fit
Partner with GlobalMarketing , R&D , and Clinical to inform innovation , evidence-generation priorities, and go-to-market readiness
Represent the voice of the North American customer in global innovation planning, influencing future product roadmaps, indications, clinical evidence generation, and technology investments.Build business cases and commercialization recommendations for new products, services, and strategic growth initiatives
Marketing Execution & Innovation
Lead the development and execution of innovative, insight-driven integrated marketing programs across consumer and professional audiences —including direct-to-consumer advertising, digital and social, PR, events, and trade show initiatives—that elevate brand desirability and drive engagement.Manage agency partners and internal stakeholders to ensure creative excellence and consistent brand storytelling, whiledemonstrating hands-on executional acumen to deliver with speed and efficiency
Influence agency and partner outcomes through clear briefs, disciplined project management, and post-launch evaluation.
Create sales tools and marketing assets to support customer acquisition, retention, and loyalty
Use analytics and customer insights to measure omnichannel campaign performance , optimizeROI within and across channels , and inform strategic decisions
Cross-Functional Collaboration & Field Engagement
Own end-to-end commercialization plans that translate insights into measurable revenue growth
Collaborate with Key Opinion Leaders (KOLs) and customers to gather insights, co-create programs, and advance brand advocacy , including speaker programs, peer-to-peer education, and clinical content
Lead brand presence at key congresses, symposia, and customer events to strengthen relationships and visibility
Conduct regular field travel to engage directly with customers and sales teams, ensuring strong market understanding and brand alignment
Acts as a strategic leader capable of influencing executives, cross-functional partners, and global stakeholders without direct authority
Demonstrates the ability to simplify complex business challenges into actionable strategies and clear recommendations
Coaches and develops others, fostering collaboration, accountability, and high-performance execution
Develop and execute a comprehensive KOL engagement strategy to strengthen advocacy, clinical leadership, speaker development, and market influence.
Build relationships with industry thought leaders and key customers to shape market perception and accelerate adoption
Leveragefield and KOL insights to shape competitive differentiation
Financial & Operational Excellence
Own brand P&L performance and partner with Finance to model pricing scenarios, promotional ROI, and margin optimization
Evaluate product mix and portfolio contribution to ensure sustainable growth.Align marketing investments with businessobjectives, ensuring efficient allocation of resources and accountability for results
Manage brand budgets and vendor agreements to ensure fiscal responsibility and allocation of investment to the highest-return programs
Track, measure, and report on key performance indicators to inform continuous improvement.Leveragecommercial, market, customer, and financial data to identify trends, assess business performance, and recommend strategic actions
Develop forecasts, demand assumptions, and growth models to support business planning and resource allocation
Qualifications & Work Context
Bachelor’s degree required; MBA preferred
Minimum 8 years of marketing experience in medical devices, aesthetics, or life sciences
Proven success developing and executing brand plans, product launches, and marketing programs in complex, cross-functional organizations
Demonstratedexperience in product lifecycle management and cross-functional commercialization (R&D, Regulatory, Clinical)
Demonstratedexperience managing all aspects of the marketing mix—product, price, place, and promotion
Strong financial acumen with experience managing A&P budgets and vendor contracts
Excellent communication, leadership, and project management skills with the ability to influence across functions and levels
Strong knowledge of digital marketing, omnichannel engagement, and analytics
Ability to think strategically and execute with operational excellence in a matrixed environment.
Experience collaborating across commercial, clinical, and creative functions to achieve business alignment
A self-starter who thrives in a fast-paced, dynamic environment, demonstrates agility in managing multiple priorities
W illing to travel up to 35% (including occasional weekends)
Leadership Attributes
Demonstrates intellectual curiosity, accountability, and the ability to lead through influence
Operateswith a growth mindset and a collaborative approach to problem-solving
Balances analytical rigor with creative intuition in marketing decisions
Communicates with clarity and confidence, driving alignment across teams
Why Join Solta Medical
At Solta, you’ll be part of a global team shaping the future of aesthetics—where science, technology, and artistry come together to create confidence. We offer a collaborative culture, opportunities for professional growth, and the chance to make a meaningful impact in one of the industry’s most exciting categories. At Solta, your work transforms confidence—one innovation at a time.
The range of starting base pay for this role is 128,000-176,000. Actual starting pay will be based on a wide range of factors including, but not limited to, relevant skills, experience, qualifications, education and location. In addition to base pay, this position is eligible for participation in either (i) our annual bonus program or (ii) a sales incentive plan.
Benefits package includes a comprehensive Medical (includes Prescription Drug), Dental, Vision, Flexible Spending Accounts, 401(k) with matching company contribution, discretionary time off, paid sick time, stock purchase plan, tuition reimbursement, parental leave, short-term and long-term disability, life insurance, accidental death & dismemberment insurance, paid holidays, employee referral bonuses and employee discounts.
We are an Equal Opport

Work arrangement
Yes

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