Field Marketing Specialist - Johannesburg

Strategic Direction
Responsible for a selection of marketing pillars among University, Sampling, Sports, Culture and Communications.
Drive awareness among consumers and relevant scenes.
Drive consumer trial through activities in line with brand values.
Drive relevance across a variety of consumption occasions.
Successfully execute program fundamentals in a truly tailored way
Executional Excellence
Support the FMM in creating and supporting key events, scenes and marketing opportunities.
Identify local heroes in relevant Red Bull scenes.
Support in upholding a clean logistical system.
Always have the “consumer” and “brand” eye in every single initiative.
Marketing Innovation
Develop, own and execute new ideas that are locally relevant.
Identify and selectively support cross-marketing opportunities.
Understand the consumer landscape and lead the creative process for a constant flow of new ideas.
Participate in the creation of new and exciting local relevant stories.
Enabling Structure
Drive efficiencies in our programs, using the right tools.
Maintenance and management of program tools.
Source & hire with no compromise brand fit Student Marketeers.
Lead and inspire a team of part-time employees.
Understanding the core scenes in the region and has strong networking skills.
Has already built and sustained personal relationships in core scenes (Culture, and/or Sports etc.)
Experience in leading teams and managing people.
A strategic thinker who takes initiative and ownership and “makes things happen”.
Leadership, motivation and team skills.
Strong analytical, planning, budgetary and project management competencies.
Creative mind with a track record of putting new ideas into practice and assessing results.
Excellent communication skills, including presenting and training abilities.
Valid Driver's License.
Proficiency in Microsoft Office.
University degree preferred

Employment type
Full-time

Work arrangement
No