Content Manager

Content Manager
Location: Mumbai, Maharashtra, India
Experience: 2-5 years
About the Company
BigBrainCo. is a dynamic digital agency that helps brands strengthen their online presence through innovative strategies, high-quality content creation, and data-driven insights. The company works with diverse clients across industries, developing and executing impactful social media campaigns that connect brands with their audiences. Our work brings together research, creative thinking, production discipline, platform expertise, and performance measurement. Teams collaborate closely across content, scripting, production, editing, operations, client servicing, publishing, and analytics to move ideas from insight to execution. BigBrainCo. offers an environment where professionals can take meaningful ownership of client outcomes, build practical expertise across the complete content lifecycle, and contribute to campaigns designed for measurable audience and business impact. The company values organised execution, clear communication, creative quality, responsive collaboration, and continuous learning as it scales content operations for multiple client accounts.
About the Role
The Content Manager owns the day-to-day content execution pipeline for assigned client accounts. Through research, content calendars, production coordination, publishing operations, community management, and analytics, this role turns client objectives into timely, platform-ready deliverables. You will coordinate scripts, props, graphics briefs, shoots, editors, videographers, client reviews, and publishing sequences while protecting service-level timelines. The role also owns Instagram and YouTube execution, including captions, covers, SEO metadata, thumbnails, cards, end screens, and feature testing. Success means every deliverable progresses predictably, meets visual and channel standards, reaches clients for review at least 48 hours before key milestones, and produces clear insight through weekly reporting on audience and content performance. Reporting to the Production Lead, you will serve as the operational owner connecting creative quality, reliable delivery, client alignment, and measurable channel outcomes.
Key Responsibilities
Own research for assigned client niches and convert emerging hooks, formats, trends, and competitive insights into actionable content ideas that strengthen calendar relevance and audience performance.
Build and maintain monthly and weekly calendars across static posts, carousels, Reels, YouTube long-form videos, and Shorts, keeping publishing sequences accurate as priorities change.
Coordinate script delivery, props, graphics briefs, and shoot readiness so clients receive scripts at least 48 hours before shoots and production teams have the inputs required for execution.
Oversee on-set framing and visual requirements across Instagram 9:16 and YouTube 16:9 formats, protecting brand consistency and ensuring footage is usable for intended channels.
Brief editors on priorities, edit styles, and turnaround expectations; determine batch or rolling workflows based on campaign urgency and ensure drafts reach clients 48 hours before go-live.
Own publishing operations by writing captions, selecting cover frames, testing Instagram features, and executing YouTube titles, descriptions, timestamps, tags, cards, end screens, and thumbnail coordination.
Monitor comments and audience sentiment, engage constructively, remove or report toxic content, resolve execution queries with client servicing, and produce weekly performance reports covering views, watch time, retention, CTR, growth, and engagement.
Essential Skills & Technologies
Hands-on experience managing content calendars, coordinating shoots, and working with editors, videographers, script writers, operations teams, and client-facing stakeholders across multiple concurrent deliverables.
Strong working knowledge of Instagram and YouTube publishing, platform algorithms, content trends, competitive benchmarking, visual framing standards, brand consistency, and platform-specific content best practices.
Practical YouTube SEO and analytics capability, including metadata, tags, thumbnails, cards, end screens, captions, and interpretation of views, watch time, retention, CTR, follower growth, engagement, and sentiment.
Additional Plus
Prior experience working directly with clients or within a client-facing content, social media, or digital marketing team is an advantage for managing expectations and approvals.
Experience supporting accounts across multiple industries, formats, and publishing schedules can help you adapt research and execution decisions to different audience and campaign requirements.
Familiarity with testing emerging Instagram features, coordinating thumbnail requirements, and improving workflows through performance insights will strengthen your ability to drive channel outcomes.
What You'll Bring
You bring hands-on ownership of content execution, from market research and calendar planning through shoot coordination, editing traffic, approvals, publishing, community moderation, and reporting. You understand how each stage affects the next and use a clear operating rhythm to protect quality and deadlines.
You are highly organised and comfortable managing multiple client accounts, deliverables, stakeholders, and changing priorities without losing visibility into commitments. You keep calendars current, surface risks early, and maintain SLA discipline around scripts, drafts, reviews, and go-live milestones.
You combine creative judgement with operational precision. You can assess hooks, formats, captions, cover frames, framing standards, brand consistency, and platform requirements while coordinating effectively with script writers, videographers, editors, operations, and client servicing teams.
You communicate confidently in writing and conversation, whether preparing captions, briefing editors, updating clients, or presenting performance results. You are comfortable reading views, watch time, retention, CTR, follower growth, engagement, and sentiment, then translating those signals into practical next steps.
You stay curious about industry developments, audience behaviour, platform changes, and competitive content. You take initiative, work independently, and remain accountable for moving client work forward in a fast-paced agency environment.
Why Join Us
Own the complete content execution pipeline for real client accounts from day one, with direct influence over research, production readiness, publishing quality, community experience, and measurable channel performance.
Work closely with a Production Lead and cross-functional creative, editorial, operations, and client servicing teams in a fast-paced agency environment where disciplined execution creates visible client impact.
Build practical expertise across content strategy, production coordination, Instagram and YouTube operations, SEO, analytics, and audience management while working across diverse industries and content formats.
Follow a clear growth path toward Production Lead and other senior content leadership opportunities while contributing to a collaborative, creative, and high-energy culture.
What We Offer
Meaningful ownership of end-to-end content execution for diverse client accounts, giving you broad exposure across strategy, research, production, publishing, SEO, community management, and performance analytics.
Close collaboration with experienced production and cross-functional teams, with the opportunity to learn through real campaign delivery, feedback cycles, and performance-led decision-making.
A creative, collaborative, and high-energy work environment where organised execution, initiative, and strong communication are valued.
A clear development path toward Production Lead and other senior content leadership roles as you build capability and demonstrate consistent ownership.

Work arrangement
No