Live opening · Posting date unavailable
《金铲铲之战》-品牌经理
Tencent · Shenzhen, China
At a glance
The key details from the original listing.
CompanyTencent
LocationShenzhen, China
Experience> 1 year of working experience
Source
Own
ListedPosting date unavailable
About the role
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1.负责《金铲铲之战》等英雄联盟IP系列游戏品牌定位、市场策略制定等工作；
2.基于对游戏、电竞等产品生态的理解与洞察，把握市场及用户机遇，探索创新营销手段，为产品数据与品牌影响力带来增长；
3.与内外部团队高效沟通合作，统筹品牌创意、媒介投放、内容营销、公关传播、场景营销等策划和落地执行；
4.擅长项目管理与数据分析，跟进预算立项、验收等业务流程，并通过复盘迭代不断提升市场推广的有效性。
Experience
> 1 year of working experience
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