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About the role
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Regional Client Partner – US (East Coast / New York)
New York, NY (or surrounding region) – Hybrid / Field-based role
About Greenpark
Greenpark is a global, award-winning digital agency specialising in omnichannel search and social. Our raison d’etre is to create amazing content that people and algorithms love. How? Through data-led and performance-driven search and social content to help brands create meaningful connections that impact people's lives. Our unique expertise in Omnichannel Search & Insights, Creative Content and Performance Tech are delivered to our clients via an ad agency and in-house models. We do this for a global client portfolio including Unilever, Campari Group, AIA, Sanofi, Nestle, Lipton, Kimberley Clark, Straumann, Ricola, Globe Telecom, and more.
Our Values
As a culture, we strive and act together in our ambition to make a positive impact for the people and brands we serve, we do everything with kindness and respect at the core. ‘We Strive’, ‘Acting Together’, ‘With Kindness’ are the values that guide us.
About the role
As Regional Client Partner, you will be the face of the agency in your territory. Over time, you will own the relationship, commercial growth, and strategic direction for existing major clients, under the initial direction and guidance of the relevant Group Client Partner — while also driving new business. The balance between existing client growth and new business will flex. Initially, you will be assigned one or two existing pieces of business to ensure you still have capacity to handle new business conversion. Supported by our London-based specialists (search, content, strategy, etc.), you will lead or spearhead initial, in-person engagements, and serve as the primary trusted advisor.
What you will do
Client Growth & Retention
Lead strategic client relationships with existing major clients (e.g., Unilever, Magnum, UFS, Essity).
Develop and execute account plans to grow revenue, deepen service adoption, and deliver value.
Act as a trusted advisor to senior stakeholders (marketing VPs, CMOs, etc.), bringing strategic insight and thought leadership.
Coordinate quarterly business reviews (QBRs), presenting performance, strategy, and forward roadmap.
New Business & Business Development
Be the primary, face-to-face point of contact for new business opportunities in your region.
Partner with our London-based team and lead-gen program (run by Entourage in the US) to qualify pipeline and convert new clients.
Lead pitches, proposals, and negotiations, shaping client solutions in partnership with internal specialists.
Collaborate with the agency’s leadership (strategy, search, social, content heads) to craft compelling client value propositions. Our current lead proposition is an AI Visibility Audit, driving much interest and acting as a lead magnet/door opener.
Cross-Functional Leadership & Delivery
Work closely with our delivery leads (search, content, strategy, Project management) to ensure client briefs are translated into smart, effective solutions.
Lead agency resourcing and staffing planning for your accounts, balancing capacity, profitability, and client needs. This should include recommendations for US based recruitment as the business scales.
Monitor P&L for your clients — forecasting, profitability, and budget management.
Escalate and manage client issues, ensuring high satisfaction and timely resolution.
Thought Leadership & Market Intelligence
Stay abreast of U.S. market trends in search, social, and Ai visibility.
Bring industry insight into strategy conversations, helping shape client direction and campaign innovation.
Represent the agency at industry events, networking, and client conferences.
Team Development
Recruit, mentor and lead client-facing team members (e.g. Account Directors, Content strategists) in the U.S. as the business scales.
Help build a culture of collaboration, excellence, and shared ownership between the U.S. region and the London team.
Experience & Skills
Proven Agency Experience: Minimum 8–10 years in a digital marketing or media agency environment, ideally with search, social or integrated capabilities.
Senior Stakeholder Management: Experience working at C-level or senior marketing stakeholder level, especially in global or regional brands.
Commercial Acumen: Comfortable owning P&L, forecasting, budget negotiations, and driving profitability.
Business Development: Strong track record of winning new business and expanding existing client relationships.
Strategic Mindset: Able to translate business goals into marketing strategies, align performance metrics, and guide internal teams.
Cross-Channel Knowledge: Understanding of search (SEO/GEO/AEO/PPC), paid social, content strategy, and measurement frameworks.
Communication & Presentation: Exceptional presenter, negotiator, and storyteller. Skilled in business reviews, client workshops, and pitches.
Leadership: Experience leading account teams, mentoring, and working with distributed teams (e.g., in other geographies).
Resilience & Travel: Willingness to travel frequently in the U.S. for face-to-face meetings.
Education: Bachelor's degree in marketing, Business, or related field (or equivalent experience).
What We Offer
Competitive base salary + performance / growth-based bonus.
Equity or profit-sharing potential (depending on seniority).
Hybrid working model + flexible working policies.
Strong London–U.S. partnership: full support from senior specialists across strategy, search, content, and performance.
Opportunity to build and scale a U.S. region for a high-potential, boutique agency.
Professional development and leadership exposure in a rapidly growing agency.
25 days of holidays + US bank holidays and your birthday off.
Christmas Closure - (extra days on top of your holiday allowance)
A monthly entertainment subscription paid by the company (e.g. Amazon Prime, Netflix, Spotify, etc)
Access to VDU Eye Tests and Employee Assistance Programme (EAP).
Participate in wellness and peer recognition initiatives (e.g. On The Spot Awards and Value Champion Awards).
LinkedIn Learning – Access to a leading online learning platform, which offers a wide variety of courses including business, creative and technical skills.
Referral Bonus Scheme.
Social Events – Join us for our major annual social events: Spring, Summer, Halloween and Christmas parties, plus many other ad-hoc events.
WFA policy – work from abroad for up to 4 weeks per year.
Yearly Calm subscription.
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Employment type
Fixed-Term Employee
Work arrangement
No
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