Social Media Manager | EdTech

Company Description AR GLOBAL HUB is a global education consultancy dedicated to helping students pursue their dreams of studying abroad in the UK, Canada, and other leading destinations. The organization specializes in university admissions support, visa guidance, IELTS coaching, and personalized counseling tailored to individual student needs. Its mission is to simplify the international education journey by offering clear, structured guidance at every step. AR GLOBAL HUB focuses on empowering students with the right opportunities and information, creating pathways to quality global education.
Role Description The Social Media Manager | EdTech role is a full-time, on-site position based in Hyderabad. This role is responsible for planning, creating, and publishing engaging content across social media platforms to promote AR GLOBAL HUB’s services and brand. The Social Media Manager will manage daily posting schedules, monitor performance analytics, respond to audience comments and messages, and coordinate social media campaigns aligned with overall marketing goals. The role also includes collaborating with counseling and admissions teams to highlight student success stories, educational insights, and updates on study abroad opportunities. The Social Media Manager is expected to stay current with social media trends in education and adjust strategies to improve reach, engagement, and lead generation.
Qualifications
Strong skills in social media management, including content planning, scheduling, and platform-specific optimization.
Proficiency in creating and editing visual and written content, such as posts, short videos, graphics, and captions.
Experience with social media analytics tools to track performance, generate reports, and refine strategies.
Knowledge of digital marketing principles, including brand positioning, audience targeting, and campaign execution.
Excellent written and verbal communication skills, with the ability to adapt messaging for students and parents.
Ability to collaborate with cross-functional teams and work independently in a fast-paced, on-site environment.
Understanding of the education or EdTech sector, preferably with exposure to study abroad or test preparation services.
Bachelor’s degree in Marketing, Communications, Media Studies, Education, or a related field; relevant certifications in social media or digital marketing are a plus.
Demonstrated creativity, attention to detail, and a data-informed approach to improving social media performance.

Work arrangement
No