Brand Director

Company Description The Financial Investment Company for Shares and Bonds is a financial services organization headquartered in the Shmeisani Area of Amman, Jordan, within the Housing Bank Complex on Queen Noor Street. The company focuses on investment activities related to shares and bonds, serving a diverse range of clients in the local and regional markets. It operates in a regulated financial environment and emphasizes professional standards and client trust. Team members collaborate across functions to support informed investment decisions and sustainable growth for clients. The company offers opportunities to work on strategic financial initiatives with exposure to evolving capital markets.
Role Description The Brand Director is a full-time remote role responsible for shaping and leading the company’s brand vision across all channels and touchpoints. This role oversees brand strategy development, ensures consistent brand messaging, and aligns brand positioning with business objectives and market opportunities. Day-to-day responsibilities include guiding market planning initiatives, overseeing brand marketing campaigns, and collaborating with leadership, marketing, and product teams to strengthen brand equity. The Brand Director will analyze market research and competitive insights, refine brand guidelines, and ensure that all external communications reflect the company’s value proposition and professional standards. The role also involves mentoring team members, managing agency or vendor relationships, and reporting on brand performance metrics to inform ongoing strategy.
Qualifications
Strong expertise in Brand Strategy and Brand Management, with a track record of building and evolving brands in financial or professional services.
Proficiency in Market Planning and Brand Marketing, including experience developing and executing integrated brand campaigns.
Demonstrated ability in Market Research, with skills in interpreting data, identifying trends, and applying insights to brand and marketing decisions.
Excellent communication, storytelling, and presentation skills, with the ability to influence stakeholders at all levels.
Experience leading cross-functional teams remotely and managing external agencies or partners.
Strong strategic thinking and analytical skills, with attention to detail and consistency in brand execution.
Bachelor’s degree in Marketing, Business, Communications, or a related field; advanced degree or relevant certifications are an advantage.
Background in financial services or capital markets is preferred but not required, with a willingness to learn sector-specific regulations and practices.

Work arrangement
Yes