Social Media Manager

Company Description Chitrachhaya is a leading media production studio in India, specializing in creative communication through films, photography, and design. The team consists of content artists with strong expertise in storytelling and visual media. The studio produces a wide range of work, including television commercials, digital videos, animation videos, and presentations. With a flair for films, writing, and design, Chitrachhaya delivers end-to-end creative communication solutions across multiple platforms. The environment is collaborative, dynamic, and focused on high-quality, impactful content.
Role Description The Social Media Manager will oversee Chitrachhaya’s presence across social platforms by planning, creating, and publishing engaging content that aligns with the brand’s visual and narrative style. This full-time hybrid role is based in Ahmedabad, with the flexibility for some work-from-home arrangements as business needs allow. Day-to-day responsibilities include developing social media strategies, managing content calendars, optimizing posts for reach and engagement, and monitoring analytics to improve performance. The role involves close collaboration with the production, design, and writing teams to repurpose studio work for social channels, as well as community management through timely responses to comments and messages. The Social Media Manager will also track trends in digital media and recommend new formats, platforms, and campaign ideas.
Qualifications
Strong skills in Social Media Marketing and Social Media Optimization (SMO), with experience managing brand accounts and campaigns.
Ability to develop and implement effective Content Strategy tailored to different platforms and audiences.
Excellent Communication and Writing skills for crafting clear, engaging, and brand-consistent messaging.
Familiarity with social media analytics tools and basic reporting to guide data-informed decisions.
Experience working with creative teams in media, advertising, or content production environments is beneficial.
Comfort with hybrid work arrangements, strong time management, and the ability to handle multiple projects.
Bachelor’s degree in Marketing, Communications, Media Studies, or a related field, or equivalent practical experience.
Knowledge of Indian media landscape and current digital trends is an advantage.

Work arrangement
Hybrid