Business Development Specialist

Company Description Appna Web helps businesses transform their ideas into professional digital products at affordable prices, without the typical large agency costs. The company delivers end-to-end solutions, including websites, mobile applications, maintenance and support, and custom technology solutions tailored to business needs. Focused on providing practical and scalable digital services, Appna Web is built for businesses that value quality and cost-effectiveness. Based in India and serving clients worldwide, the team works with organizations of various sizes and sectors to enhance their digital presence and operations.
Role Description The Business Development Specialist role is a full-time, remote position based in Mumbai. This role involves identifying and qualifying new business opportunities, generating and nurturing leads, and managing the sales pipeline from initial contact to closing. The specialist will conduct market research to understand client needs and industry trends, prepare and deliver presentations and proposals, and collaborate with internal teams to tailor digital solutions for prospective clients. Daily responsibilities also include maintaining strong client relationships, providing responsive follow-up and customer service, and tracking performance against business development targets.
Qualifications
Strong analytical skills to evaluate markets, identify opportunities, and interpret sales and performance data.
Excellent communication skills to conduct client meetings, deliver presentations, and coordinate effectively with internal teams.
Lead generation experience, including prospecting, pipeline management, and follow-up strategies.
Market research capabilities to assess customer needs, competition, and emerging industry trends.
Customer service skills to build trust, handle inquiries, and maintain long-term client relationships.
Prior experience in business development, sales, or account management in IT or digital services is preferred.
Ability to work remotely, manage multiple opportunities simultaneously, and meet defined targets.
Bachelor’s degree in Business, Marketing, or a related field, or equivalent practical experience.

Work arrangement
Yes