Freelance Social Media Manager

Company Description J Baker Media, founded in 2017, designs, implements, and manages customized social media programs for a diverse range of clients. The company focuses on attracting and engaging target customers by staying current with digital marketing trends and best practices. J Baker Media avoids one-size-fits-all solutions, instead tailoring platforms, content, and strategies to each client’s unique needs and goals. Applicants can learn more about the company’s services and approach at http://jaclynbaker.com.
Role Description This is a remote role for a Freelance Social Media Manager. The Social Media Manager will plan and schedule content across multiple platforms, manage day-to-day social media activity, and maintain a consistent brand voice for clients. Responsibilities include developing and refining content strategies, optimizing posts for reach and engagement, monitoring performance analytics, and adjusting tactics based on insights. The role also involves community management, including responding to comments and messages, coordinating with clients to align social media efforts with broader marketing objectives, and staying informed about platform updates and trends.
Qualifications
Strong Social Media Marketing and Social Media Optimization (SMO) skills, with experience managing campaigns across major platforms.
Proficiency in Content Strategy and Writing to create engaging, audience-focused posts and campaigns.
Excellent Communication skills for clear client collaboration and effective community engagement.
Familiarity with social media analytics tools and the ability to interpret data to improve performance.
Experience working remotely as a freelancer, with reliable time management and self-direction.
Knowledge of current digital marketing trends and best practices; agency or multi-client experience is a plus.
Bachelor’s degree in Marketing, Communications, or a related field is preferred but not required; relevant experience strongly valued.

Work arrangement
Yes