Performance Ads executive

Company Description LET’S BUILD BRANDS is a media and advertising consultancy that designs tailored marketing and media strategies to help clients connect effectively with their target audiences and expand their reach. The company follows a consultative approach, deeply understanding each client’s product, audience, and campaign objectives before recommending customized solutions. Its team combines creative thinkers and experienced media and marketing professionals with a strong focus on long-term client relationships. LET’S BUILD BRANDS specializes in cost-effective, 360-degree marketing solutions, including outdoor media, digital marketing, influencer marketing, go-to-market planning, new product launch consultation, marketing strategy design, and brand positioning.
Role Description The Meta Ads Executive is a full-time, on-site role based in Saket, responsible for planning, executing, and optimizing Meta (Facebook and Instagram) advertising campaigns. This role involves setting up ad accounts and campaigns, defining audience segments, selecting appropriate ad formats, and managing budgets and bids to achieve performance goals. The Meta Ads Executive monitors campaign metrics daily, prepares reports, and provides insights to improve targeting, creatives, and overall ROI. The role includes collaborating with internal teams to align campaigns with client objectives, coordinating with designers and copywriters for ad assets, and staying updated on the latest Meta Ads policies, features, and best practices.
Qualifications
Strong expertise in Meta Ads Manager, including campaign setup, audience targeting, budget management, and performance optimization.
Data analysis skills with the ability to interpret campaign metrics, prepare performance reports, and make data-driven recommendations.
Basic understanding of digital marketing principles such as funnels, retargeting, conversion tracking, and attribution.
Ability to collaborate with creative and account management teams to develop effective ad copy, creatives, and landing pages.
Excellent communication skills, attention to detail, and the ability to manage multiple campaigns and deadlines.
Relevant experience in paid social advertising for brands or agencies; experience in media or advertising consultancy is an advantage.
Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
Willingness to work on-site in Saket and maintain a client-focused, results-oriented approach.

Work arrangement
No