Digital Marketing Lead | Imagine Live

Description
Imagine Live is one of the fastest-growing live casino providers in the iGaming industry, serving operators across regulated markets worldwide.
As we continue to scale, we are looking for a Digital Marketing Lead who will play a key role in elevating our digital marketing function and helping shape the next stage of our growth.
This is not a maintenance role.
We are looking for someone who enjoys building, improving, challenging existing approaches, and finding smarter ways to achieve results.
The right candidate will bring a combination of strategic thinking, hands-on execution, leadership, curiosity, and a strong understanding of modern digital marketing technologies, tools, and trends.
Responsibilities
Lead and develop Imagine Live's digital marketing activities across multiple channels and international markets
Manage and mentor the digital marketing team, helping establish best practices, processes, and performance standards
Identify growth opportunities and develop initiatives that improve marketing performance, efficiency, and impact
Work closely with content, design, product, sales, and management teams to align marketing activities with business objectives
Plan, execute, and optimize digital campaigns across various channels
Monitor market trends, competitor activities, emerging technologies, and digital marketing innovations
Drive data-informed decision-making through analytics, reporting, and performance tracking
Explore and implement AI-powered tools, automation solutions, and modern workflows to improve productivity and marketing effectiveness
Identify opportunities to improve lead generation, brand awareness, engagement, website performance, and marketing operations
Contribute new ideas, challenge assumptions, and continuously look for ways to improve results
Requirements
6+ years of experience in digital marketing
Proven experience leading digital marketing initiatives and driving measurable business results
Strong understanding of B2B marketing principles and customer journeys
Experience managing or mentoring team members
Excellent analytical and problem-solving skills
Strong knowledge of digital marketing channels, performance marketing, content distribution, SEO, website optimization, analytics, and marketing technologies
Experience using AI tools and automation platforms to improve marketing workflows and efficiency
Strong research skills and curiosity about market trends, competitors, customer behavior, and emerging technologies
Ability to balance strategic thinking with hands-on execution
Proactive mindset and strong sense of ownership
Excellent communication and collaboration skills
Continuous learner who actively follows digital marketing trends and industry developments
Nice to Have
Experience in iGaming, technology, SaaS, fintech, or other fast-growing international B2B industries
Experience working with CRM platforms, marketing automation tools, and customer journey optimization
Experience building or transforming marketing processes and teams
Experience managing external agencies and partners

Employment type
Employment Contract

Work arrangement
No