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Request for Proposals: User Experience (UX) Review and Redesign Recommendations for asiapacific.ca
Issued by Asia Pacific Foundation of Canada (APF Canada) RFP reference no. APFC-2026-UX-01 Date issued October 22, 2026 Questions due November 2, 5:00 p.m. PT Proposals due November 23, 5:00 p.m. PT Submit to [communications@asiapacific.ca]
1. About APF Canada
The Asia Pacific Foundation of Canada is Canada’s only national public‑purpose institution dedicated exclusively to Canada‑Asia engagement. Our vision is a prosperous, secure Canada shaping its future through high‑impact engagement with Asia, and our mission is to enable Canadians to understand, connect with, and succeed in Asia.
2. Background and Purpose
APF Canada is seeking a qualified UX consultant or firm to conduct an independent, evidence-based review of asiapacific.ca and to deliver clear, prioritized, and implementable recommendations for modernizing the site’s structure, usability, and visual design – without diminishing the visibility of our core research outputs, programs, and networks.
This engagement is a strategic re-design engagement. It is not an implementation contract (see Section 6).
3. Objectives
The successful proponent will help APF Canada achieve the following:
Understand our audiences. Establish who actually uses asiapacific.ca, what they come for, and where the current experience fails them – grounded in analytics and primary user research, not assumption.
Simplify the information architecture. Recommend a navigation and content taxonomy that is intelligible to a first-time visitor while still surfacing the full breadth of our research, programs, and networks.
Make our research findable. Recommend search, filtering, and browsing patterns appropriate to a large and growing publications archive.
Modernize the visual design. Recommend a contemporary, credible, distinctly APF Canada visual direction appropriate to a national policy institution – clean, readable, and confident rather than decorative.
Clarify the digital ecosystem. Advise on the relationship between asiapacific.ca and our satellite properties.
4. Timeline
RFP issued October 22, 2026 Deadline for written questions November 2, 2026 Answers posted to all proponents November 6, 2026
Proposals due
November 23, 2026, 5:00 p.m. PT
Anticipated engagement duration is [14–18] weeks from kickoff. Proponents should propose a schedule aligned to their methodology and flag any dependencies on APF Canada staff availability.
5. Budget
The total budget for this engagement is not to exceed C$30,000, inclusive of all professional fees, participant incentives, software and research tool costs, travel, and applicable taxes.
Proponents must provide a detailed cost breakdown by phase and by deliverable. Where a proponent believes the objectives cannot be fully met within this budget, they should identify which elements they would recommend prioritizing and price optional components separately.
6. Proposal Requirements
Employment type
Contractor
Work arrangement
Yes
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