Associate Category Manager

The Associate Category Manager, focusing on Mass / Club, will support the creation and implementation of category management strategies aimed at developing win-win solutions and strengthening long-term, strategic partnerships with customers. This individual will collaborate cross-functionally with the sales team to optimize product assortments, pricing, and promotional strategies in alignment with company objectives.
KEY RESPONSIBILITIES
Conduct in-depth analysis of sales data, consumer trends, and market dynamics to identify opportunities for category growth. Provide actionable insights and recommendations for assortment, pricing, and promotions based on these findings.
Assist in the development and optimization of product assortments and planograms. Analyze product performance, conduct gap analysis, and recommend products for introduction or discontinuation based on consumer demand and profitability.
Assist in building and maintaining relationships with key customers and retailers.
Track and report on key performance metrics, such as sales and share. Provide updates to the sales team on category performance and recommend actions to improve results.
Monitor competitor activities and industry trends to stay ahead of the market and identify new opportunities for category growth.
Perform other duties as assigned.
Bachelor’s degree in Business, Marketing Economics, or a related field or equivalent experience.
3+ years of experience in category management, sales, analytics, or a related CPG role.
Strong analytical skills with the ability to interpret data and generate actionable insights.
Proficiency in using syndicated data (i.e., Nielsen, Circana), and retailer specific loyalty card data, shopper panel metrics.
Excellent communication and presentation skills, with the ability to collaborate across departments and with external stakeholders.
Ability to manage multiple priorities and work in a fast-paced environment.
Detail-oriented, with strong organizational and critical thinking skills.
An initiative-taking, results-driven mindset with a passion for consumer products.
Proficient in Microsoft Excel and PowerPoint.
Experience in the CPG industry, particularly in salty snacks a plus.
Experience with JDA Space Planning software a plus.

Employment type
Full-time

Work arrangement
Hybrid