Brand Manager III – CPG / Innovation (contract)

Brand Manager III – Innovation & Brand Execution
Sanofi’s contingent workforce program, FLEXT Direct, is seeking a Brand Manager III for a 12-month, part-time contract (20 hours/week) supporting the Gold Bond Foot, Powder, and First Aid portfolio.
Location: Remote
Schedule: Part-Time, 20 Hours/Week
Contract: 12 Months
About The Role
This role will lead innovation and end-to-end marketing execution across the Gold Bond Foot, Powder, and First Aid portfolio. The ideal candidate is an experienced, self-starting marketer who can independently drive initiatives from concept through launch while partnering across multiple functions.
Key Responsibilities
Lead new product concepts, claims, and innovation initiatives.
Manage projects through the product development and stage-gate process.
Partner with R&D, Sales, Creative, Consumer Insights, Regulatory, Legal, Supply Chain, and Operations.
Develop business cases, forecasting inputs, and launch recommendations.
Manage project timelines, risks, deliverables, and cross-functional alignment.
Support brand financials including revenue forecasting, A&P budgets, margins, and performance analysis.
Develop consumer-facing messaging, packaging, claims, and marketing assets.
Lead go-to-market execution, including digital marketing, product detail pages, and lower-funnel activation.
Support commercial teams with sell-in materials, insights, and launch toolkits.
Qualifications
Required
7+ years of experience in brand management, innovation, CPG marketing, or a related field.
Experience leading innovation and product launches through the product development lifecycle.
Strong project management and cross-functional leadership skills.
Ability to manage multiple stakeholders and projects with minimal oversight.
Strong analytical, written, and verbal communication skills.
Ability to move quickly while maintaining accuracy and attention to detail.
Preferred
Experience in personal care, OTC, foot care, first aid, skin health, CPG, or healthcare.
Experience developing claims-based marketing in regulated or highly scrutinized categories.
Nielsen/IRI, consumer insights, or similar data experience.
Omnichannel experience including Amazon, marketplace, social commerce, digital shelf, ratings & reviews, and search.

Work arrangement
Yes