Business & Partnerships Associate

About Fam
Fam (previously FamPay) is India's first payments app for everyone above 11. FamApp helps make online and offline payments through UPI and FamCard. We are on a mission to raise a new, financially aware generation, and drive 250 million+ youngest users in India to kickstart their financial journey early in their lives. Founded in 2019 by IIT Roorkee alumni, Fam is backed by investors like Elevation Capital, Y-Combinator, Peak XV (Sequoia Capital) India, Venture Highway, Global Founder's Capital, and angels including Kunal Shah and Amrish Rao.
Role Overview
We just don't collaborate, we partner with brands!
You'll be right in the middle of making those partnerships stronger, smarter, and more impactful. We are on a mission to build the most rewarding payments app for the next generation and your role will bring huge impact on the experience of 10M+ users on Fam’s platform.
If you love creating win-win collaborations, thrive in fast-paced environments, and know how to turn ideas into revenue — this one’s for you.
Must-Haves
3+ years of experience in Partnerships, Business Development, Strategic Alliances, or Revenue-focused roles.
Experience working with consumer brands, fintech, e-commerce companies, advertising agencies, or platform/marketplace ecosystems.
Strong understanding of two-sided marketplace dynamics and value propositions.
Demonstrated commercial acumen with the ability to identify, negotiate, and close partnership opportunities that drive revenue.
Excellent stakeholder management skills, with experience collaborating across internal teams and external partners.
Exceptional written and verbal communication skills, including creating partnership decks, drafting negotiation emails, and preparing internal alignment documents.
Strong negotiation and relationship-building abilities.
Data-driven mindset with the ability to track partnership performance and identify growth opportunities.
Builder mentality — thrives in ambiguity and moves fast
Ability to manage multiple partnerships and projects simultaneously in a fast-paced environment.
Good to Haves
Experience working in high-growth startups or scaling businesses.
Experience with GTM planning, co-marketing initiatives, or strategic alliance programs.
Roles & Responsibilities
Own and nurture relationships with existing partners, ensuring regular engagement and a seamless partner experience
Act as the primary point of contact for partner queries, follow-ups, and day-to-day communication
Build strong rapport with partners and confidently drive conversations to identify opportunities for deeper collaboration
Support commercial discussions, partnership renewals, and new partnership opportunities alongside internal stakeholders
Create partnership presentations, proposals, meeting notes, and other communication materials as required
Coordinate with internal teams such as Product, Marketing, Operations, and Finance to ensure smooth execution of partner initiatives
Track partnership performance, maintain regular updates, and share key insights with the team
Identify opportunities to strengthen existing partnerships through campaigns, activations, or cross-functional initiatives
Maintain accurate partnership documentation and ensure timely follow-ups on ongoing discussions
Represent the company professionally in partner meetings, networking events, and industry interactions
Why Join Us
Build a category-defining brand for the next generation in India.
Work directly with founders and leadership in a high-visibility role with ownership from day one.
Own partnerships that directly drive business growth and revenue
Thrive in a fast-paced, high-ownership culture where builders make an impact.
Work in an AI-native environment with access to the best AI tools to move faster and build smarter.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

Work arrangement
No