Sales Director France (M/F/X)

You don't want to inherit a sales organisation. You want to build one. You start in the region between Paris and Strasbourg and spend the first months in the field yourself: you meet dealers, sign the first customers, and see their first cars sell at auction. Then you hire a team of up to six and take it nationwide.
Location: France, Paris to Strasbourg region - you work independently in the field, with a high share of dealer visits and your onboarding in Berlin.
About us
CarOnSale is the AI-powered platform for B2B used car trading in Europe. Over 40,000 buyers from more than 20 countries trade on our platform, and 85% of inventory is exclusive to us. We connect software, pricing intelligence, logistics and financing in one layer, as the operating system for an entire industry.
One Platform. One Profit Engine.
Your role
You own the sales targets for France, first in the region between Paris and Strasbourg, then nationwide.
In the first months you sell in the field yourself: you meet dealers, sign the first customers, and take them through their first sales on the platform.
You hire and lead a team of up to six sales reps (field and inside sales) and steer them on clear KPIs.
You work with the teams of our French partner to bring the dealers in their network onto CarOnSale.
You connect the French market with our teams in Berlin (Product, Operations, Marketing): you bring in what French dealers need and explain our processes to your customers.
You set up clean processes from day one: customer onboarding, KYC and opportunity management in Salesforce.
You represent CarOnSale at trade fairs, in trade media, and at industry events.
What you bring
At least three years of disciplinary leadership of a sales team, with people of very different profiles
A background in French automotive retail, ideally as a site manager, dealership director, or sales director in a dealer group
A strong network among French dealers and used-car professionals
Working knowledge of the French used-car market: registration, taxation, and regulation
You like building from scratch, and you have the resilience and patience a market launch needs
French at C2 level, English at B2 level or above for working with our teams in Berlin
Driving license (category B) and willingness to travel regularly
Nice to have
Experience in B2B used-car trading or online vehicle auctions
Experience opening a new market or working in a start-up
Hands-on experience with Salesforce
German
What we offer
Fixed salary plus variable compensation
Company car
Laptop and mobile phone
Thorough onboarding in Berlin and in the field
The chance to build CarOnSale's French business from the first customer
An international, diverse team
Apply now - your CV is enough.