Meta Ads Specialist

Clients Blackbox is a performance marketing agency specializing in Meta advertising for Registered Investment Advisors.
We help financial advisors grow their practices by generating qualified appointments with high-net-worth prospects. Our proven video sales letter methodology has generated more than $45 billion in AUM pipeline for financial advisors across the country.
We operate with a performance-first mindset. Our clients hire us to deliver qualified appointments at a specific cost per appointment, with target show rates and close rates that make the economics work for their practice. Clients Blackbox is in a major growth period, and we're looking for a Paid Media Strategist / Account Strategist who can own client accounts from strategy through execution.
The Opportunity
This is a hands-on strategist role with responsibility for both client relationships and campaign performance. You'll own a portfolio of accounts, lead bi-weekly client calls, manage Meta campaigns, monitor results, contribute to ad messaging, and serve as the primary point of contact for your clients.
You'll report to the Associate Director of Operations and be directly accountable for client results, relationships, and retention.
What You'll Own
Client Strategy & Relationships
Own a portfolio of client accounts and serve as the primary point of contact
Lead bi-weekly client calls covering performance, strategy, priorities, and next steps
Prepare and send bi-weekly performance reports at least 24 hours before scheduled calls
Translate campaign data into clear, actionable recommendations for non-technical clients
Build strong client relationships that support retention, renewals, and referrals
Solve account issues proactively to support stability and growth
Meta Campaign Management
Build, launch, and optimize Meta campaigns focused on lead generation and appointment booking
Manage budgets, audience targeting, bid strategies, creative testing, and campaign variables
Monitor performance daily and make adjustments based on cost-per-appointment and other key metrics
Diagnose underperforming campaigns and develop strategies to improve results
Test audiences, messaging, and creative to identify opportunities for stronger performance
Contribute to ad copy and campaign messaging
Tracking & Technical Execution
Set up and troubleshoot tracking, Meta pixels, and conversion events
Configure Calendly integrations, Zapier automations, and lead-routing workflows
Resolve technical issues between advertising platforms and client systems
Proactively monitor tracking and lead flow to prevent issues from affecting client results
Requirements
4+ years of hands-on paid media experience, with a strong focus on Meta advertising
Experience simultaneously managing multiple client accounts and leading client-facing conversations
Proven ability to manage campaigns toward defined performance targets while supporting client retention
Experience with conversion tracking, pixels, and basic marketing automation
Strong communication, organization, and problem-solving skills
Preferred Experience
Financial services marketing
Lead-generation and appointment-setting campaigns
Video sales letter marketing
High-ticket or considered-purchase funnels
Direct-response advertising
How You Work
You take ownership. When something isn't working, you investigate the issue, determine what needs to change, and act. You're comfortable being accountable for results and explaining performance clearly to clients who may not speak marketing.
You're organized, detail-oriented, and able to move quickly across multiple accounts without losing sight of the outcome. You want to be responsible for making the account work - not one of several people sharing responsibility for it.
Benefits
Paid Time Off, including vacation, sick time, and public holidays
Training & Development
Work From Home
Flexible Schedule
Performance Bonus

Work arrangement
No