Digital Optimisation Manager, Essential Super

You are a digital optimisation specialist passionate about driving customer acquisition and delivering exceptional digital experiences
You'll shape and optimise the end-to-end Essential Super customer journey, designing, building, testing and measuring experiences that improve customer outcomes
Using customer insights, analytics and experimentation, you'll identify opportunities, influence priorities and deliver measurable improvements in acquisition, conversion and engagement
Do Work That Matters
Retail Banking Services (RBS) is the public face of CommBank, serving millions of customers every day through our branches, contact centres and market-leading digital channels. We're focused on making banking simpler, more intuitive and more rewarding, using insight and technology to deliver seamless experiences at every step of the customer journey. The Superannuation value stream brings together product, marketing, design, analytics and engineering to continually improve how customers move through our digital experiences.
See yourself in our team
As a Digital Optimisation Manager, you'll shape and optimise Essential Super customer journeys across the CommBank website, the CommBank app and NetBank.
Working closely with product, marketing, design, analytics and engineering, you’ll contribute to optimisation roadmaps and squad backlogs, taking opportunities from identification and prioritisation through to delivery, measurement and continuous improvement.
On any given day, you will:
Use customer insights, feedback and behavioural data to identify root causes and prioritise opportunities
Use digital analytics, including Adobe Analytics, to establish baselines, measure performance and inform product decisions
Develop and test hypotheses through experimentation, using evidence to determine what to pursue and scale
Turn customer and business problems into clear opportunities and measurable outcomes that inform product priorities
Design and build digital assets and experiences across customer journeys, marketing campaigns and communications
Support squad delivery by using data to influence priorities and ensuring appropriate tagging and measurement are in place to measure outcomes
Monitor and report on performance, combining analytics and customer insights to communicate outcomes and inform decisions
Work collaboratively with other squad members to solve customer and business problems within an Agile framework
Stay across market trends, customer expectations and digital innovation to help deliver market-leading experiences.
We’re interested in hearing from people who have:
Experience in digital journey optimisation, personalisation, experimentation and digital publishing
Strong analytical and problem-solving skills, using performance data and customer insights to drive decisions
Experience with tools such as Adobe Analytics, Adobe Experience Manager, Adobe Experience Platform, and Adobe Target
Ability to take ownership of work and deliver outcomes in a fast-paced environment
Strong communication and influencing skills, across technical and non-technical teams
Exposure to digital controls, with an understanding of risk, compliance and operational requirements
Curiosity, adaptability and a continuous improvement mindset
Superannuation or financial services experience (desirable)
If this opportunity excites you, we'd love to hear from you.
If you're already part of the Commonwealth Bank Group (including Bankwest, x15ventures), you'll need to apply through Sidekick to submit a valid application. We’re keen to support you with the next step in your career.
We're aware of some accessibility issues on this site, particularly for screen reader users. We want to make finding your dream job as easy as possible, so if you require additional support please contact HR Direct on 1800 989 696.
Advertising End Date: 18/11/2026

Skills
Agile