Product Evangelist, Lifestyle

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.
Job Responsibilities :
Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric experience that will put you in an accelerated growth, both personally and professionally.
Job Responsibilities
The Product Evangelist, Lifestyle for the Furniture category is responsible for product marketing and management of assigned products within Razer’s Furniture category that include product such as gaming chairs, gaming chair accessories and all gaming chair product done in collaboration with external 3rd party brands.
The role will focus on developing and executing go-to-market plan and business initiatives to achieve the objectives set by the company.
Drive towards achieving the financial targets in line with the company’s business objectives
Analyze financial information to ensure all business initiatives and marketing campaigns meet expectations and to identify trends and growth opportunities
Own product lifecycle management for assigned products, including product launches and plans for discontinued product
Conduct and perform competitive benchmarking and product comparison
Develop product launch plans for assigned launches to summarize key activities that will drive category revenue and growth (promotions, launches, PR, events, influencer seedings, collateral creation, digital marketing, etc.)
Provide input into creative strategy of assigned products, including packaging, advertising, web content and marketing, merchandising and promotions
Coordinate with partners and work closely with internal teams to develop and design product
Other duties as assigned
Pre-Requisites :
BA/BS degree in Business, Marketing or related field, or equivalent experience
Minimum of 2-4 years of product management and marketing experience, preferably in consumer electronics industry; peripherals hardware highly preferred with experience in gaming a big plus
Experience in developing and executing marketing plans
Familiarity with consumer electronics sales channels: retail, direct, online and distribution
Able to write marketing copy and provide design direction on creative including digital marketing, web merchandising, print ads, video, graphics, etc
Can work independently, prioritize, and handle multiple tasks and projects concurrently
Strong administrative, organizational, and communication skills including ability to work effectively with cross-functional teams
Preferred experience in working in a Global company with multiple stake holders across different countries and time zones
Razer is proud to be an Equal Opportunity Employer. We believe that diverse teams drive better ideas, better products, and a stronger culture. We are committed to providing an inclusive, respectful, and fair workplace for every employee across all the countries we operate in. We do not discriminate on the basis of race, ethnicity, colour, nationality, ancestry, religion, age, sex, sexual orientation, gender identity or expression, disability, marital status, or any other characteristic protected under local laws. Where needed, we provide reasonable accommodations - including for disability or religious practices - to ensure every team member can perform and contribute at their best.
Are you game?

Skills
Product Management, Digital Marketing