Customer Relationship Management Manager

Company Description Mercedes-Benz Prime Star Uttar Pradesh is an authorized Mercedes-Benz franchise partner delivering premium sales and after-sales experiences across Agra, Kanpur, and Varanasi. The organization is committed to core values of service, respect, innovation, and transparency, creating a welcoming and informed environment for every customer. Its teams focus on understanding individual needs and providing personalized guidance throughout the ownership journey. In addition to a diverse range of luxury vehicles, the company offers comprehensive maintenance, repair, and genuine parts services to keep vehicles performing at their best. The long-term goal is to build enduring customer relationships based on trust, satisfaction, and a shared passion for Mercedes-Benz excellence.
Role Description The Customer Relationship Management Manager is a full-time, on-site role based in Varanasi. This role oversees customer engagement strategies, ensuring a consistent, high-quality experience from initial inquiry through sales and ongoing after-sales support. Day-to-day responsibilities include managing customer data and CRM systems, monitoring customer touchpoints, and designing targeted campaigns to improve retention and satisfaction. The manager collaborates closely with sales, service, and marketing teams to track customer feedback, resolve issues, and implement process improvements. The role also involves analyzing customer behavior, preparing reports for leadership, and driving initiatives that strengthen long-term relationships with Mercedes-Benz owners.
Qualifications
Strong Analytical Skills to interpret customer data, measure performance, and identify trends.
Excellent Communication abilities for clear, professional interaction with customers and cross-functional teams.
Proven Sales and customer engagement skills to support acquisition, retention, and loyalty initiatives.
Knowledge of Market Segmentation to design targeted campaigns and tailored customer experiences.
Effective Project Management capabilities to plan, execute, and monitor CRM initiatives and process improvements.
Experience with CRM platforms and customer databases in automotive or retail industries is beneficial.
Ability to work collaboratively, handle escalations calmly, and maintain a customer-centric approach.
Bachelor’s degree in Business, Marketing, Management, or a related field, or equivalent professional experience.
Prior experience in luxury automotive or premium customer service environments is an advantage.

Skills
Project Management, CRM

Experience
5+ yrs

Work arrangement
No