Public listing
Founding Head of Marketing
- Experience10+ yrs
- Work modeYes
- ListedPosted 9 hours ago
- SourceLinkedin
Role overview
About the role
Description supplied by the original job listing.
Entangl is building software for the people responsible for critical infrastructure, starting with data centers. Our platform helps teams make sense of engineering information, identify operational issues, and manage complex facilities.
We’re looking for a Founding Head of Marketing to build our marketing function and help us reach the companies and people who need Entangl.
You’ll work directly with the founders and sales team to decide which markets and accounts to pursue, understand what matters to those customers, and build campaigns that create a reason to engage.
This is a hands-on role. You’ll initially be the core of the marketing function, setting priorities and doing much of the work yourself. You’ll also coordinate internal contributors and outside specialists where their help makes sense.
What You Will Do
• Develop our account strategy with sales. Decide which companies to target, prioritize accounts, map the people involved in buying decisions, and agree on the best approach to reaching them.
• Build and run account-based marketing campaigns. Develop messaging, content, and coordinated activity around the needs of specific accounts and groups of similar customers.
• Sharpen our positioning. Learn the product, speak with customers, and explain Entangl’s value clearly to data center executives, operators, and engineering leaders.
• Create the materials that help us sell. Write and produce customer stories, website copy, presentations, campaign content, and useful follow-up materials.
• Own conferences and events. Help choose where we show up, plan our presence, coordinate logistics and materials, organize meetings with target accounts, and make sure follow-up happens.
• Build the systems behind the campaigns. Set up landing pages, email campaigns, CRM workflows, lead routing, and reporting.
• Manage resources carefully. Bring in freelancers or agencies when needed, give them clear direction, and stay accountable for the quality of their work.
• Measure commercial results. Track which efforts generate qualified conversations, help advance opportunities, and contribute to pipeline. Use that information to improve the next campaign.
What We Are Looking For
• Experience doing hands-on marketing at an early-stage startup, where you helped establish the approach and execute it.
• Practical ABM experience, with examples of how you selected accounts, worked with sales, and generated or advanced opportunities.
• An understanding of enterprise sales cycles and how to reach several stakeholders within the same organization.
• Strong writing and editorial judgment. You can explain a technical product clearly and recognize when a message is too vague to be useful.
• Comfort with the operational side of marketing, including campaign setup, marketing tools, CRM processes, and measurement.
• The ability to choose priorities and deliver with a small team and a limited budget.
Experience in data centers, infrastructure, or technical B2B software is valuable. You should be curious enough to learn how our customers work and what makes them buy.
You May Be a Strong Fit If
You enjoy deciding what needs to happen and then making it happen. You can discuss account priorities with sales in the morning, write campaign copy in the afternoon, and sort out conference logistics before the day is over.
You ask customers good questions, take feedback seriously, and have a clear view of what good work looks like. You’re comfortable owning a broad function while staying close to the details.
What Success Looks Like
Sales and marketing have a shared view of the accounts we should pursue and how to reach them. Our messaging reflects the problems customers actually face. Campaigns and events create relevant conversations, and we can see which activities help those conversations become opportunities.
You’ve established a marketing function that is organized, useful to sales, and able to improve as we learn.
Why Entangl
You’ll have direct access to the founders and product team, influence over our commercial strategy, and ownership of a function that will help shape the company’s growth.
How to Apply
Share your résumé or LinkedIn profile and a brief example of an ABM campaign you personally ran. Tell us how you chose the accounts, how you worked with sales, what you built, and what happened.
We’d also like to hear about the stage and size of the startup where you did your best work, and why Entangl interests you.
Compensation includes equity in Entangl.
Skills
CRM
Experience
10+ yrs
Work arrangement
Yes
Skills from the listing
- CRM
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