EverPro - Customer Marketing Manager - Invoicing Solutions (Remote, US)

EverCommerce (Nasdaq: EVCM) is a leading service commerce platform, providing vertically-tailored, integrated SaaS solutions that help more than 745,000 global service-based businesses accelerate growth, streamline operations, and increase retention. Its modern digital and mobile applications create predictable, informed, and convenient experiences between customers and their service professionals. With its EverPro, EverHealth, and EverWell brands specializing in Home, Health, and Wellness service industries, EverCommerce provides end-to-end business management software, embedded payment acceptance, marketing technology, and customer experience applications. Learn more at EverCommerce.com.
We are building an extraordinary company and looking for talented, energetic, and motivated people to join our team. You can learn more about our Company, Culture and Values here: https://www.evercommerce.com/about-us/careers/
EverPro, a business within EverCommerce, provides software and solutions designed to help home and field service businesses run and grow their companies with greater efficiency and confidence. EverPro brings together purpose-built tools across key trades—including field service, remodeling and roofing, landscaping, and pest and lawn—so service professionals can manage operations, engage customers, and drive long-term growth.
Our solutions support the full lifecycle of running a service business, from scheduling and dispatching work, to estimating, invoicing, and payments, to customer communication, reputation management, and business insights. Together, these connected solutions help service pros win more jobs, save time, and build stronger, more resilient businesses.
We’re looking for a Marketing Manager, Lifecycle & Growth to join the EverPro Marketing team, supporting Invoice Simple.
In this role, you’ll be responsible for driving lifecycle-led business impact by designing, executing, and optimizing customer engagement initiatives that support activation, retention, feature adoption, and revenue growth. You’ll operate at the intersection of Lifecycle Marketing, Product, Product Marketing, Growth, and Data—translating business priorities and customer insights into experiences that meaningfully influence customer behavior.
This role is ideal for a marketer who thinks in customer journeys, applies data to decision-making, and wants ownership over initiatives that directly impact business outcomes in a Product-Led Growth (PLG) environment.
Responsibilities
Customer Lifecycle Strategy & Experience Direction
Own lifecycle experience direction for assigned journeys, segments, or initiatives
Define which customers experiences are for, what customer need or opportunity they address, and what behavior or outcome they are intended to influence
Design end-to-end lifecycle experiences across email, push notifications, and in-app messaging
Ensure lifecycle touchpoints work in concert with product experiences to support customer success and growth
Business Impact & Growth Contribution
Translate business priorities into lifecycle initiatives that drive activation, retention, adoption, and monetization
Develop clear hypotheses for how lifecycle initiatives will contribute to business goals
Size expected impact directionally using assumptions, ranges, and customer economics
Prioritize initiatives based on potential impact, customer value, and feasibility
Cross-Functional Collaboration
Partner closely with Product, Product Marketing, Growth, Payments, and Data teams
Collaborate with Product Marketing Managers to ensure lifecycle messaging reflects approved positioning and customer readiness
Use customer insights and performance data to influence decisions and align stakeholders
Escalate tradeoffs or conflicts when lifecycle initiatives have broader portfolio impact
Initiative Management & Execution
Own execution of complex lifecycle and growth-related initiatives within assigned scope
Coordinate timelines, dependencies, and handoffs across Marketing and partner teams
Balance multiple initiatives while adapting to shifting business priorities
Partner with marketing automation, creative, and analytics teams to bring experiences to life
Performance Analysis, Experimentation & Optimization
Monitor lifecycle performance using shared measurement frameworks
Design and run experiments to test new approaches and optimize outcomes
Analyze results to identify drivers of success or underperformance
Translate learnings into clear recommendations for iteration and scale
Collaboration & Thought Leadership
Act as an informal advisor to peers on lifecycle best practices and customer engagement
Share insights and learnings that improve cross-team effectiveness
Contribute to continuous improvement of lifecycle and growth practices across Marketing
Skills and Experience needed for success in this role:
5–7+ years of experience in lifecycle marketing, growth marketing, or customer marketing roles
Experience owning customer journeys tied to business outcomes, not just channel execution
Strong analytical and quantitative skills, with experience using data to inform decisions
Proven ability to collaborate cross-functionally and influence without direct authority
Experience working in B2B or B2C SaaS or Product-Led Growth (PLG) environments
Nice to Have
Bachelor’s degree in Marketing, Business, or a related field
Experience working with marketing automation platforms such as Braze, Iterable, HubSpot, or similar
Exposure to feature adoption, monetization, or payments-related initiatives
Experience partnering closely with Product and Product Marketing teams
Comfort with directional impact modeling or customer economics
Where: Remote, US
The EverCommerce team is distributed globally, with teams in the U.S., Canada, the U.K., New Zealand, and Australia. With a widely distributed team, we are used to working remotely across different time zones. This role can be based anywhere in the United States - if you’re close to one of our offices, we can set you up in-office or you can work 100% remotely. Please note that you must be eligible to work without sponsorship to qualify for this position, and this role may require travel to our Corporate Headquarters in Denver, Colorado, or to other office locations around North America.
Benefits And Perks
Flexibility to work where/how you want within your country of employment – in-office, remote, or hybrid
Day 1 access to a robust health and wellness benefits, including an annual wellness stipend
401k with up to a 4% match and immediate vesting
Flexible and generous (FTO) time-off
Employee Stock Purchase Program
Compensation: The target compensation range for this position is $65,000 – $80,000 USD per year in most US locations. Final offer amounts are determined by multiple factors including location, local market variances, and candidate experience and expertise, and may vary from the amounts listed above.
EverCommerce is an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender identity, sexual orientation, age, marital status, veteran status, or disability status. We look forward to reviewing your credentials and getting to know more about your experience!
EverCommerce uses approved artificial intelligence (“AI”) tools to support its business operations. Employees are encouraged to use authorized AI tools, when appropriate for their roles, to improve efficiency, quality, and innovation. All AI use must comply with company policies, including requirements concerning confidentiality, data security, intellectual property, accuracy, and human review. Employees remain responsible for reviewing and validating AI-assisted work.

Skills
Artificial Intelligence, Customer Success, Intellectual Property

Experience
5-7 yrs

Work arrangement
Yes