Global Digital Marketing Specialist, Integrated Search & Web Experience

Are you passionate about making great content discoverable — whether through traditional search engines or the new frontier of AI-driven discovery? Then join our mission to pioneer smarter water solutions that reduce energy use and improve lives.
As our new Global Digital Marketing Specialist, Web Search, you'll be driving integrated SEO, AEO and GEO and web content execution across our global digital presence that ensures customers find the right Grundfos solutions at the right moment. You'll be part of a diverse, supportive and inclusive culture, that celebrates our differences and puts people first by fostering growth, well-being, and a sense of belonging.
What You Will Be Doing
As a key part of the Digital marketing team within Commercial building services, you'll create impact by optimizing how millions of customers discover Grundfos through search engines and AI-powered platforms, turning content into measurable business results.
Your main responsibilities include:
Execute search related activities enabled across priority web content, translating keyword research, customer intent and performance data into concrete content improvements
Create, edit, publish and maintain pages in Adobe Experience Manager (AEM), ensuring templates, accessibility, mobile-first standards and publishing workflows are followed
Optimize page titles, metadata, headings, internal links, taxonomy and structured content to maximize organic and AI-driven discoverability
Collaborate with media and SEM specialists to align keywords, landing pages and optimization priorities across paid and organic channels
Monitor search, content and website performance using approved analytics tools, identifying content gaps and recommending corrective actions
Document best practices, support knowledge sharing and drive adoption of efficient workflows, automation and responsible AI-enabled ways of working
What Makes You a Great Fit
Above all, you're a hands-on digital marketing professional who combines deep SEO expertise with strong content management skills, thrives in a global matrix environment and is energized by the evolving intersection of search, AI and customer experience. We'd also imagine that you are/have:
Bachelor's or master's degree with minimum 5 years of experience in digital marketing, communications, digital business or a related field
Proven hands-on experience with Adobe Experience Manager (AEM) or similar CMS enterprise solutions, including page creation, editing, publishing, rollout and quality assurance
Solid practical experience within “Search” as a core digital marketing discipline
Working expeience of GEO and AI-driven discoverability, including search-intent optimization for AI platforms
Experience with SEM collaboration and alignment of keywords, landing pages and optimization priorities
Strong written and spoken English with the ability to collaborate effectively across geographies and functions
It's a plus if you also:
Familiarity with structured problem-solving, continuous improvement methodologies and responsible AI-enabled ways of working
Why you'll love working here
Day to day, you can look forward to:
A working environment built around your needs, with flexible hours, home working opportunities and parental support.
Annual bonuses, health insurance and a strong focus on well-being activities.
Three days' additional paid leave for volunteering.
On-demand training and structured development programmes to support your growth.
Valuing our differences helps us see possibilities where others can't. We therefore welcome and encourage applications from all abilities, experiences, and backgrounds. As part of our commitment to a safe and compliant hiring process, final candidates may be required to undergo a background check, subject to applicable local laws and regulations.
Join Grundfos, apply today!

Skills
Digital Marketing, SEO, SEM

Experience
5+ yrs

Work arrangement
Hybrid