Sales Assistant Project Manager

Job Title: Sales Assistant Project Manager
Location: Laos
Main Job Purpose
Drive Sales Excellence, Retail Visibility, and Field Capability Development
Are you passionate about commercial operations, capability building, and driving execution excellence in a fast-paced FMCG environment? We are looking for a highly motivated Sales Assistant Project Manager to lead our Champa channel strategy, agency management, and field capability agenda while ensuring best-in-class retail execution across the market.
Key Responsibilities:
Program & Agency Leadership
Lead and manage the Champa agency and Champa Activation program to deliver business objectives.
Coordinate cross-functional stakeholders to ensure seamless execution of channel initiatives.
Drive continuous improvement of program effectiveness and execution standards.
Sales Planning & Performance Management
Develop, manage, and track the Champa Sales Plan to achieve growth targets.
Monitor key performance indicators (KPIs), identify gaps, and implement corrective action plans.
Provide regular performance analysis, reporting, and recommendations to stakeholders.
Budget & Resource Management
Own and manage the Champa budget to ensure effective and efficient allocation of resources.
Track program investments, monitor spending, and deliver strong return on investment.
Retail Visibility & Execution Excellence
Ensure Champa stores consistently comply with Unilever visibility and merchandising standards.
Partner with field teams to enhance in-store execution, brand presence, and customer engagement.
Conduct regular audits and follow-up actions to maintain execution excellence.
Capability Building & Training
Lead the Champa Lady Capability Program, including training, coaching, and development initiatives.
Design and coordinate learning interventions to strengthen selling, merchandising, and execution capabilities.
Drive adoption of capability-building programs and performance improvement initiatives.
Key Requirements
Experience:
3–5 years of relevant experience in:
Program Management
Project Coordination
Sales Capability
Training & Development
Commercial Excellence
FMCG Commercial Operations
Technical & Functional Skills
Proven program coordination and project management experience.
Strong stakeholder management across multiple functions.
Experience managing field execution and capability-building programs.
Strong analytical, reporting, and problem-solving skills.
Ability to track KPIs, analyze performance trends, and translate insights into action plans.
Advanced proficiency in:
Microsoft Excel
Power BI
PowerPoint
Digital productivity and reporting tools
Leadership Competencies
Strong ownership and accountability mindset.
Excellent planning, organization, and prioritization skills.
Ability to influence and collaborate without formal authority.
Proactive, solutions-oriented, and results-driven approach.
Strong coaching and people development capability.
Personal Attributes
Collaborative and effective team player.
Excellent communication and presentation skills.
Adaptable and comfortable working in a dynamic environment.
High resilience and ability to manage multiple priorities.
Strong attention to detail while maintaining a strategic perspective.
Minimum Qualifications:
Bachelor's Degree in Business Administration, Marketing, Sales, Management, or a related field.
Strong experience working with field sales teams and commercial functions.
Proven ability to manage multiple projects simultaneously.
Advanced Microsoft Office skills, particularly Excel and PowerPoint.
Fluency in Lao and good business-level English communication.
Preferred Qualifications:
Experience within the FMCG industry.
Background in sales capability and training programs.
Knowledge of sales excellence frameworks and field-force effectiveness.
Exposure to digital learning platforms and performance-tracking systems.
Experience supporting retail activation, promoter programs, or field execution initiatives.
Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.