Senior Product Designer

This role is for someone who sits at the intersection of design and engineering. You will own the end-to-end experience of AI-driven product workflows, from concept to shipped feature, across our sales, retail media, and digital shelf products.
We are not looking for someone who hands off Figma files and waits. We are looking for a designer who can think in systems, build functional proofs of concept (using Cursor / Claude Code) that behave like the real product, and close the gap between design intent and engineering reality. If you have ever wired up a Google Sheet as a backend to demonstrate a live workflow or used an API to make a prototype that actually does something, this role is for you.
Responsibilities:
Deeply understand the problem statement, business context, and user needs before picking up a design tool.
Know why you are building what you are building, and make sure the team does too.
Work closely with product managers, engineers, and other stakeholders to conceptualise and define features and functionalities.
Design is a team sport here, and your voice matters from the earliest conversations.
Go beyond static mockups.
Build functional prototypes that are connected to real data, use APIs or lightweight backends like Google Sheets, and can be handed to engineering as a working reference, not a design file.
Your PoCs should demonstrate the experience, not just describe it.
Participate in user research, persona development, and usability testing alongside the design team.
Use what you learn to make design decisions grounded in real user behaviour, not assumptions.
Help maintain and evolve the design system, ensuring coherence across all digital platforms and touchpoints.
Uphold the integrity of the brand's visual language and the consistency of the user experience at scale.
Keep up with the latest design trends, techniques, and emerging technologies.
Bring new thinking into the team and help keep our products competitive and forward-looking.
Mentor designers on product thinking, hands-on prototyping, and how to engage technically with engineering.
Help the team move from describing experiences to demonstrating them.
Requirements:
6+ years of experience in product design, with a strong preference for B2B SaaS or data-intensive platforms.
Proven ability to own design end-to-end on complex products such as dashboards, operational tools, or data-heavy workflows.
Strong product thinking and systems design capability.
You design the system, not just the screen.
Ability to build functional, connected prototypes using AI tools like Cursor / Claude Code, not just high-fidelity mockups.
Experience with user research, usability testing, and translating insights into design decisions.
Familiarity with design systems and a track record of contributing to visual and interaction consistency across a product.
Ability to translate complex operational problems into structured, intuitive workflows that non-technical users can actually use.
Strong cross-functional collaboration skills.
You partner closely with product and engineering from day one, not at the end.

Experience
6-10 yrs