Growth Head

Description
We are looking for a hands-on growth operator to own the entire paid demand
engine across D2C, Q-com and marketplaces. You will manage the full funnel - working on
content strategy, testing communication angles & formats in a structured manner, setting up
campaigns & running A/B tests. You will own the acquisition P&L end-to-end and will be
expected to take independent ownership of problems from diagnosis to closure.
Responsibilities
• Understand customer behaviour & own briefing for creative ad assets – formats,
hooks, angles & payoffs
• Create a structured creative testing & measurement funnel
• Plan, launch, and scale campaigns across Meta, Google, Amazon & Q-com platforms;
define metrics and review cadence
• Work with content, design & tech teams to make changes on the website that improve
metrics across the acquisition funnel – from landing to conversion
• Track audience demographics, quality & retention linked to creative performance
Qualifications
• 3 - 6 years in performance marketing, with at least 2 years in a D2C brand
• Proven track record of structured experimentation, across creatives and landing pages
• Knowledge of GA4 and retention marketing tools
• High ownership, structured thinking, and the ability to move between strategy and
execution

Work arrangement
No