Marketing of Rare Tumors /Biopharma

メルクと一緒に、あなたの力を発揮しよう！
冒険、限界への挑戦、そして発見に焦がれるあなたへ。あなたの大志を、メルクで羽ばたかせましょう！科学とテクノロジーを駆使したイノベーションに情熱を注ぐメルクのスタッフは世界中で活躍中です。ヘルスケア、生命科学、エレクトロニクスの分野で、メルクのソリューションは人々の暮らしをますます豊かなものにしています。あなたとメルクの力を合わせて、大きな夢を抱きましょう。メルクは、人、顧客、患者、そしてこの地球という惑星が共存する豊かな世界の構築に情熱を注いでいます。このためメルクでは、好奇心にあふれた人材を募集中です。メルクと一緒に、想像を超えた世界を開拓しませんか？
患者さんのためにひとつになって団結し、生命の誕生、QOLの向上、命をつなぐサポートをすることか、ヘルスケアにおける私たちの目的です。私たちは、腫瘍学、神経学、不妊治療などの疾患領域において、医薬品、インテリジェント装置、革新的技術を開発します。私たちのチームは、人生のすべてのステージで患者さんを助けるために、情熱と執拗な好奇心を持って6大陸全体で協力して働いています。ヘルスケアチームに入ることは、多様的で包含的、そして柔軟な職場文化の一部となることです。世界中で個人的な能力開発とキャリアアップの素晴らしいチャンスが待ち受けています。
Marketing Manager, Desmoid Tumor
Position Summary
The Marketing Manager, Desmoid Tumor will lead market development, launch readiness, stakeholder engagement, and commercial execution for the first systemic therapy in Japan for patients with Desmoid Tumor.
The role is responsible for developing disease awareness, shaping treatment paradigms, building multidisciplinary treatment networks, partnering with patient advocacy organizations, and ensuring effective commercial execution.
This position combines Marketing, Market Development, Commercial Excellence, and Field Execution responsibilities and will play a critical role in transforming treatment practices and accelerating patient access.
Key Responsibilities
Brand Strategy & Launch Excellence
Develop and execute annual brand and market development strategies.
Lead launch readiness planning and execution.
Develop promotional materials, disease awareness programs, digital assets, and omnichannel campaigns.
Translate global strategy into actionable local initiatives.
Market Development & Ecosystem Building
Assess patient journey, referral pathways, diagnosis patterns, and treatment barriers.
Develop regional market development plans tailored to local market dynamics.
Build treatment ecosystems that facilitate diagnosis, referral, and treatment access.
Identify and address barriers to treatment adoption.
Stakeholder Engagement & Consensus Building
Establish and maintain relationships with key opinion leaders, treatment centers, and academic societies.
Partner closely with patient advocacy groups and patient communities.
Facilitate alignment among physicians involved in Desmoid Tumor management.
Support multidisciplinary treatment decision-making and referral networks.
Lead initiatives that drive consensus and behavior change across healthcare stakeholders.
Commercial Excellence & Field Execution
Develop field execution strategies and regional action plans.
Partner with Sales Leadership on territory prioritization and resource deployment.
Monitor execution quality and business performance.
Conduct regular business reviews and recommend corrective actions.
Ensure rapid translation of market insights into field actions.
Performance Management & Analytics
Develop KPIs and performance measurement frameworks.
Establish dashboards and business review processes.
Track customer engagement, referral generation, treatment adoption, and business performance.
Monitor launch performance and identify opportunities for optimization.
Support forecasting and business planning activities.
Required Qualifications
Professional Experience
Minimum 5 years of pharmaceutical industry experience.
Proven marketing experience in Specialty Care, Oncology, Rare Disease, Immunology, or Hospital-based products.
Experience leading product launch or pre-launch activities.
Strong project management and cross-functional leadership skills.
Critical Experience
Demonstrated experience working across multiple medical specialties.
Proven ability to build alignment and consensus among healthcare professionals with different clinical perspectives.