Account Manager-Social Media

Key Responsibilities
Client Management
Serve as the primary point of contact for assigned clients.
Build and maintain strong, long-term client relationships.
Understand client objectives, business challenges, and marketing goals.
Present campaign ideas, creative concepts, and performance reports.
Manage client expectations and ensure timely communication.
Account & Project Management
Lead end-to-end execution of integrated marketing and advertising campaigns.
Coordinate with Creative, Copy, Design, Digital, Media, Production, and Strategy teams.
Prepare project timelines, budgets, and resource plans.
Ensure projects are delivered on time, within scope, and within budget.
Maintain quality control across all deliverables.
Strategy & Campaign Planning
Develop integrated communication strategies across digital, social media, ATL, BTL, and influencer marketing.
Collaborate with the strategy team to identify market opportunities and campaign directions.
Translate client briefs into actionable project plans.
Monitor campaign performance and recommend optimization strategies.
Business Development
Identify opportunities for account growth and cross-selling agency services.
Contribute to new business pitches and presentations.
Support proposal development and commercial negotiations.
Team Leadership
Mentor and guide Account Executives and Account Managers.
Allocate work efficiently across team members.
Foster collaboration between internal departments.
Ensure adherence to agency processes and service standards.
Reporting & Analytics
Track campaign KPIs and prepare client performance reports.
Analyze campaign effectiveness and present actionable insights.
Monitor budgets, profitability, and account health.
Required Skills
Strong client servicing and relationship management skills.
Excellent communication and presentation abilities.
Strong understanding of advertising, branding, digital marketing, and social media.
Experience managing integrated marketing campaigns.
Project management and multitasking skills.
Budget management and commercial understanding.
Negotiation and problem-solving abilities.
Leadership and team management skills.
Proficiency in Microsoft Office, Google Workspace, and project management tools.
Preferred Qualifications
Bachelor's degree in Marketing, Advertising, Mass Communication, Business Administration, or a related field.
MBA or equivalent qualification is an added advantage.
Preferred Experience
5+ years of experience in an advertising, media, branding, or integrated communication agency.
Experience handling multiple high-value client accounts.
Exposure to digital marketing, influencer campaigns, media planning, and brand strategy.
Proven track record of client retention and business growth.
What We Offer
Opportunity to work with leading brands across industries.
Collaborative and creative work environment.
Career growth and leadership opportunities.
Competitive salary and performance-based incentives.

Work arrangement
No