Influencer Marketing Manager

Company Description GreenApple Media specializes in influencer marketing and brand collaborations, helping businesses connect with the right creators to build authentic digital impact. The company designs end-to-end campaign strategies, from creator identification and onboarding to execution and reporting. GreenApple Media focuses on smooth operational workflows and measurable performance outcomes for the brands it serves. Working primarily with brands across India, the team emphasizes data-driven decision-making and long-term relationship building with both clients and creators.
Role Description This is a full-time, on-site Influencer Marketing Manager role based in Noida. The Influencer Marketing Manager will oversee end-to-end campaign management, including identifying suitable influencers, negotiating collaborations, and coordinating deliverables across multiple platforms. The role involves developing campaign strategies, briefing creators, monitoring content quality and timelines, and ensuring brand guidelines are met. The manager will track and analyze performance metrics, prepare regular reports, and suggest optimization tactics to improve ROI. Daily responsibilities also include collaborating closely with internal teams and clients, managing influencer relationships, and staying updated on social media trends and platform best practices.
Qualifications
Proven experience in influencer marketing, social media campaign management, and brand collaborations.
Strong skills in campaign planning, relationship management, and negotiation with creators and agencies.
Ability to analyze campaign performance data, prepare insights-driven reports, and optimize strategies.
Excellent written and verbal communication skills, including the ability to create clear briefs and professional correspondence.
Strong organizational and time-management skills, with the ability to manage multiple campaigns and stakeholders simultaneously.
Comfort working on-site in Noida and collaborating with cross-functional teams in a fast-paced environment.
Knowledge of major social media platforms (Instagram, YouTube, TikTok/short-video apps, and others) and current digital content trends.
Bachelor’s degree in Marketing, Communications, Business, or a related field; equivalent practical experience will also be considered.
Prior experience in the Indian digital marketing ecosystem or with creator-led campaigns is a strong advantage.

Work arrangement
No