Performance Marketing Intern

Position Title: Performance Marketing Intern
Qualification: Graduate/Post Graduate in Marketing, Digital Marketing, Business, or a related field
Location: Bangalore
Employment Type: Internship
Work Mode: In-Office
Preference for a candidate with:
Basic understanding of digital marketing and performance marketing concepts.
Interest in learning and working across platforms such as Google Ads, Facebook/Instagram Ads, E-commerce Ads, Google Analytics, and Affiliate Marketing.
Strong analytical and problem-solving mindset.
Good communication and organizational skills.
Prior internship, academic project, or hands-on exposure to digital marketing is an advantage.
Key Responsibilities:
Assist in planning and executing performance marketing campaigns in line with business objectives.
Support the team in setting up, monitoring, and optimizing campaigns across Google Ads, Facebook/Instagram Ads, and other digital advertising platforms.
Assist with keyword research, audience research, competitor analysis, and campaign planning.
Monitor campaign performance and track key metrics such as clicks, conversions, CTR, CPC, CPA, and ROI.
Prepare campaign performance reports on a weekly and monthly basis using Google Analytics and other reporting platforms.
Assist in identifying campaign trends and opportunities for optimization.
Support A/B testing initiatives and analyze campaign results.
Assist with E-commerce Ads and Affiliate Marketing activities as required.
Coordinate with internal teams and assist in preparing campaign updates and presentations.
Stay updated on the latest trends, tools, and best practices in performance and digital marketing.
Experience and Qualifications:
0–1 year of experience; freshers with relevant academic projects or internships are welcome.
Basic understanding of digital marketing, PPC, paid advertising, and web analytics.
Familiarity with Google Ads, Meta Ads, Google Analytics, or other digital marketing platforms is an advantage.
Strong numerical and analytical skills with an interest in working with data and campaign metrics.
Good written and verbal communication skills.
Ability to learn quickly and work effectively in a fast-paced environment.
Strong attention to detail and ability to manage multiple tasks efficiently.
Proactive attitude with a willingness to learn and take ownership of assigned tasks.
Basic knowledge of the overall digital marketing mix, including SEO, social media, Content, Email Marketing, PPC, Analytics, and Affiliates.

Work arrangement
No