Live opening · Posted 20 days ago
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About the role
Description supplied by the original job listing.
About TargetBay:
TargetBay is an Ecommerce marketing automation platform that brings together reviews management, email marketing, SMS marketing, customer loyalty & rewards, and retargeting ads together in one tool. TargetBay has helped 4,840+ Ecommerce businesses scale their revenue, automate their marketing, and improve customer experience.
Experience: 5 - 7 Yrs
Location: Perungudi, Chennai
We’re looking for a Lead Content Marketer who can own the content engine, shape our SaaS narrative, and turn expertise into content that builds authority, creates demand, and drives revenue.
What You 'll Do:
Own TargetBay's content strategy & roadmap
Create SEO, AEO/GEO & AI-search-ready content
Write blogs, landing pages, case studies, newsletters & thought leadership
Turn ideas into LinkedIn, Reddit, video & social content
Create content around eCommerce, Shopify, retention, Email/SMS, Reviews, Loyalty & AI
Work with SEO, Product, Sales & Creative teams
Measure content through traffic, MQLs, pipeline & revenue
What We're Looking For:
5–7 years in Content Marketing / B2B SaaS / eCommerce / MarTech
Excellent English writing & storytelling
Strong SEO & content strategy skills
Experience targeting US/global audiences
The Mindset
Not: “How many blogs did we publish?”
Yes: “Did this content change how our market thinks?”
If you can turn complex products → simple stories, insights → influence, and content → pipeline, we want to meet you.
Think bold. Write better. Lead the conversation.
Work arrangement
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