Marketing Ast. Manager

Job Description – Marketing Ast. Manager
Location: Sector 44 Gurgaon
Budget- 7LPA
About TSSC
Telecom Sector Skill Council (TSSC) is a Section 8 company working towards developing a skilled and industry-ready workforce for the telecom and allied sectors. TSSC works closely with industry, government, training partners and other stakeholders to strengthen the skills ecosystem and support workforce development in the sector.
Job Purpose
The Marketing Manager will be responsible for strengthening TSSC’s brand presence, visibility and stakeholder engagement across the telecom and allied sectors. The role will lead marketing and communication initiatives, digital presence, events, drafting presentations, campaigns and content development to effectively showcase TSSC’s programmes, achievements, impact and value proposition.
Key Responsibilities
1. Marketing & Brand Management
* Develop and execute marketing strategies aligned with TSSC’s organisational objectives like quarterly newsletters, annual reports.
* Strengthen TSSC’s brand positioning and visibility among industry, government and ecosystem stakeholders.
* Ensure consistent branding and communication across all platforms and materials.
* Develop marketing collaterals, presentations, brochures, profiles, newsletters and other communication material.
2. Digital Marketing & Online Presence
* Manage and strengthen TSSC’s digital presence across the website and relevant social media platforms.
* Develop and execute content calendars for LinkedIn and other relevant platforms.
* Create engaging content highlighting TSSC’s initiatives, programmes, partnerships, achievements and impact.
* Monitor digital engagement, reach and performance and recommend improvements.
* Coordinate website content updates and ensure information remains current and relevant.
3. Industry & Stakeholder Outreach
* Support initiatives to enhance TSSC’s engagement with telecom companies, industry associations, government bodies, training partners and other stakeholders.
* Identify opportunities for strategic partnerships, collaborations and joint marketing initiatives.
* Develop communication material and presentations for stakeholder meetings and industry engagements.
* Track industry trends and identify opportunities for TSSC to enhance its visibility and positioning.
4. Events & Campaigns
* Plan and execute marketing and communication for conferences, workshops, conclaves, meetings and other TSSC events.
* Coordinate event branding, invitations, promotional material, social media communication and post-event coverage.
* Develop campaigns to promote TSSC programmes, certifications, initiatives and industry activities.
5. Content & Communications
* Develop high-quality content for newsletters, social media, website, reports and other communication channels.
* Coordinate with internal teams to gather information, success stories, achievements and impact data.
* Support development of case studies, success stories and other impact-led communication.
* Ensure all external communication is professional, accurate and aligned with TSSC’s objectives.
6. Media & External Communications
* Coordinate with media and external communication agencies, wherever applicable.
* Identify opportunities for TSSC’s participation in relevant industry publications, forums and platforms.
* Support media releases, interviews, articles and other external communication initiatives.
7. Marketing Analytics & Reporting
* Track marketing activities, campaigns and digital performance through relevant metrics.
* Prepare periodic reports on marketing activities, outreach, engagement and outcomes.
* Use data and stakeholder feedback to improve marketing strategies and campaigns.
Qualifications & Experience
* Graduate/Postgraduate degree in Marketing, Communications, Public Relations, Business Administration or a related discipline.
* 4 years of relevant experience in marketing, communications, brand management or stakeholder engagement.
* Experience in the telecom, skilling, education, government, professional services or industry association ecosystem will be preferred.
* Strong experience in digital marketing, content development and social media management.
* Experience in managing events, campaigns and external stakeholders.
Key Competencies
* Canva knowledge compulsory
* Strategic marketing and brand management
* Excellent written and verbal communication
* Digital and social media marketing
* Content creation and storytelling
* Stakeholder management
* Event and campaign management
* Presentation and communication skills
* Analytical and problem-solving ability
* Project management and execution
* Ability to work independently and coordinate across teams
Preferred Profile
The ideal candidate should be a proactive and creative marketing professional who can independently drive TSSC’s marketing and communication agenda, build strong industry visibility and translate TSSC’s work and impact into compelling communication for stakeholders.
Please send your resume to tssc@tsscindia.com

Work arrangement
No