Live opening · Posted 15 days ago
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About the role
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🚨 WE ARE HIRING | HEAD – MARKETING & ADMISSIONS
We are looking for an experienced and result-oriented Head – Marketing & Admissions to lead our Marketing, Digital Marketing, Brand Communication, Lead Generation and Admissions functions.
📍 Location: Tricity
💼 Employment Type: Full-time
🏫 Department: Marketing & Admissions
Key Responsibilities
• Lead and execute the school's overall Marketing & Admissions strategy.
• Drive Digital Marketing, Performance Marketing and Lead Generation campaigns.
• Develop and manage Social Media Marketing and Content Strategy.
• Drive admissions enquiries, campus visits, applications and conversions.
• Plan and execute admissions and brand campaigns across digital and offline channels.
• Monitor campaign performance, lead quality, conversion rates and ROI.
• Oversee website, SEO, Google Ads, Meta Ads and other digital initiatives.
• Lead and coordinate the Marketing, Admissions, Creative and Content teams.
• Conduct market research and competitor analysis to strengthen DBELS's positioning.
• Build strategic partnerships and outreach opportunities to enhance the school's visibility.
What We’re Looking For
✔ 8–12 years of relevant experience in Marketing, Digital Marketing, Brand Management, Admissions or Sales.
✔ Hands-on experience in Digital Marketing and Performance Marketing will be strongly preferred.
✔ Strong understanding of Google Ads, Meta Ads, SEO, Social Media Marketing and Lead Generation.
✔ Proven ability to convert marketing leads into admissions.
✔ Strong analytical, communication, leadership and stakeholder-management skills.
✔ Experience in the school/education sector will be an added advantage.
✔ Candidates with experience in premium/international schools or Cambridge curriculum institutions will be preferred.
Work arrangement
No
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