Social media growth

Company Description PPStack is a global EdTech brand focused on reimagining the future of education by empowering students, professionals, and organizations with future-ready digital skills. The company combines artificial intelligence, innovative technology, and modern teaching methods to make learning smarter, faster, and more impactful. PPStack offers a broad ecosystem of services including AI-powered learning platforms, crash courses, corporate training, career coaching, digital branding, and technology consulting. It also provides e-learning platform development, curriculum design, and research-driven learning technologies, building strong academic-industry partnerships. Learners worldwide trust PPStack to drive transformation in education, careers, digital growth, and technology innovation.
Role Description This is a full-time remote role focused on social media growth for PPStack. The Social Media Growth professional will plan and execute social media strategies across platforms to increase brand visibility, engagement, and follower growth. Day-to-day responsibilities include creating and publishing content tailored to various channels, managing content calendars, monitoring performance metrics, and optimizing campaigns based on data insights. The role involves collaborating with marketing, content, and product teams to align messaging with key EdTech, career, and digital services, as well as engaging with online communities, responding to inquiries, and supporting digital campaigns and launches. The individual will also track trends in social media and EdTech, propose growth experiments, and report on outcomes to stakeholders.
Qualifications
Candidates should possess skills in Social Media Marketing and Social Media Content Creation, with experience growing audiences across major platforms.
Candidates should possess skills in Digital Marketing and Marketing, including campaign planning, analytics, and performance optimization.
Candidates should possess strong Communication skills, with the ability to create clear, engaging, and brand-aligned messaging.
Experience with social media analytics tools, A/B testing, and data-driven decision-making is beneficial.
Familiarity with EdTech, online learning, or career development domains is an advantage.
Ability to work independently in a remote environment, manage multiple priorities, and meet deadlines is required.
A bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience, is preferred.

Work arrangement
No