Digital Marketing Manager

Company Description OnSure Health LLC specializes in revenue cycle management solutions for healthcare organizations, leveraging technology, AI, and automation to simplify workflows and improve financial performance. The company offers services including medical coding, accounts receivable and denials management, front office staffing solutions, medical scribe support, and IT consulting. OnSure Health LLC also provides bad debt collection services to help clients recover outstanding payments and maintain healthy cash flow. Team members collaborate across clinical, administrative, and technical functions to deliver efficient, compliant, and patient-focused services.
Role Description The Digital Marketing Manager is a full-time, on-site role based in New Delhi, responsible for planning and executing digital marketing strategies that support OnSure Health LLC’s growth objectives. This role involves managing social media channels, developing and optimizing campaigns for lead generation, and overseeing performance marketing initiatives across platforms. The Digital Marketing Manager will monitor and analyze web analytics, track campaign performance, and prepare regular reports with insights and recommendations. Daily tasks include coordinating with internal teams to create marketing content, managing digital advertising budgets, optimizing SEO/SEM activities, and ensuring brand consistency across all online touchpoints. The role also involves identifying new digital opportunities, testing and refining marketing tactics, and supporting sales with marketing collateral and lead nurturing activities.
Qualifications
Demonstrated expertise in Digital Marketing and Marketing strategy, including campaign planning and execution.
Hands-on experience with Social Media Marketing across major platforms (e.g., LinkedIn, Facebook, Instagram) for brand awareness and engagement.
Proven ability in Lead Generation using digital channels, marketing automation, and lead nurturing techniques.
Strong proficiency in Web Analytics tools (e.g., Google Analytics, Search Console) for measuring, reporting, and optimizing performance.
Solid understanding of SEO/SEM, online advertising, and content marketing best practices.
Excellent written and verbal communication skills and the ability to create clear, compelling marketing messages.
Experience managing digital marketing budgets and working with cross-functional teams in a healthcare or B2B environment is an advantage.
Bachelor’s degree in Marketing, Business, Communications, or a related field; relevant certifications in digital marketing or analytics are beneficial.
Strong analytical, organizational, and time-management skills, with the ability to work independently and meet deadlines in an on-site setting.

Work arrangement
No