Performance Marketing

Campus Sutra- Senior Executive – Performance Marketing (2-3 Years)
Job Brief
We are currently hiring a Performance Marketing Senior Executive with a successful track record to drive revenue, user acquisition and brand awareness.
Main Responsibilities of a Performance Marketing Manager
Your responsibilities will include:
· Creating and executing a strong performance marketing strategy & execution plan
· Developing and managing digital prospecting and remarketing campaigns
· Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
· Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels
· Identifying and testing new channels to continue to meet or exceed established critical metrics
· Working closely with the management to share funnel conversion improvement ideas, feedback & present results.
Key Requirements
· Bachelor’s or Master degree in marketing or a related field.
· Must have an experience into E-Commerce Industry.
· You have prior experience in a similar role as well as experience building effective multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media and other digital channels.
· You have solid expertise in campaign and channel analysis and reporting, including Google Analytics experience.
· You possess excellent analytical skills and leverage data, metric, analytics and consumer behavior trends to drive actionable insights & recommendations.
· You are a highly goal-oriented individual and have excellent communication skills.
· You are open minded, curious and a strong problem solver.

Work arrangement
No