Graphic Designer (Performance Ads)

Snugs is an Indian baby products brand. We make carriers, wraps and babywear in Kochi using export-grade, toxin-free fabrics, and we have served 30,000+ parents. We are hiring a designer who will own the static creative that carries our paid social.
What you will do
You will design static ads for Meta and Google, in volume. Not one polished post a week, but a steady stream of concepts on a daily basis built to be tested against each other. Every ad has a job: stop the scroll, land one benefit, earn the click.
Build static ad creative for Meta and Google: single images, carousels, collages, graphic layouts, before and after frames
Turn product benefits into visual hooks that hold up on a small screen
Use AI image tools as part of your workflow so we can produce many distinct concepts quickly
Retouch and composite product photography from our in-house shoots
Set on-image text and typography within our brand system
Build variations of winning concepts and keep a clear library of what has run
Work closely with the growth team on what to test next and what the results say
What we are looking for
2+ years designing for paid social, ecommerce or D2C brands
A portfolio of ad creative, not only brand or print work. We want to see layouts that were made to sell
Strong typography and layout instincts, and an eye for clean product imagery
Fluent in Photoshop, Illustrator or Figma, and Canva
Hands-on with AI image tools such as Gemini, Midjourney, Higgsfield or similar
Comfortable producing at pace without losing quality
Interest in why ads perform, and a willingness to read the numbers behind your work
Nice to have
Experience running or assisting on Meta Ads
Basic motion or video editing skills
Experience in baby, apparel, wellness or lifestyle categories
Why this role
You will see exactly how your work performs, week after week. Most designers never get that feedback loop. Here it will shape what you make next.
Details
On-site at our Kochi office. Full-time.
Salary
Rs.30,000-40,000/month

Work arrangement
No