Brand Specialist

Role Description The Brand Specialist is a part-time, remote role responsible for strengthening and managing AYAF’s brand across digital and offline channels. This role involves developing and implementing brand strategies that align with AYAF’s mission, creating clear and consistent messaging, and ensuring visual and verbal brand coherence in all communications and campaigns. The Brand Specialist will collaborate with internal teams to support outreach, events, and partnerships, while monitoring brand performance and audience engagement. Daily tasks include refining brand guidelines, coordinating branded content, supporting basic sales and fundraising messaging, and analyzing feedback to enhance brand visibility and trust among youth, partners, and stakeholders.
Qualifications
Candidates should possess strong skills in Brand Strategy and Brand Management to define, position, and evolve AYAF’s brand in line with organizational goals.
Candidates should possess effective Communication and Branding skills to create clear, inclusive messaging and maintain consistent visual identity across platforms.
Candidates should possess foundational Sales skills to support outreach, partnership proposals, and fundraising-related communication.
Candidates should have experience or interest in youth empowerment, international development, or social impact initiatives.
Candidates should demonstrate strong interpersonal skills, cultural sensitivity, and the ability to collaborate in a diverse, international, remote team environment.
Candidates should have proficiency with common digital tools (e.g., social media platforms, presentation tools, and basic design or content management software); experience with branding in non-profit or global contexts is an advantage.
A relevant academic background or training in marketing, communications, branding, international relations, or a related field is beneficial.

Work arrangement
No