Sales Manager

Company Description Sterling Holiday Resorts Limited is one of India’s leading resort, retreat, and hotel chains, with a rapidly expanding network of over 60 properties across 53 destinations. The company focuses on experiential hospitality, creating immersive stays from hill stations like Ooty to beach destinations like Goa. Backed by Fairfax Financial Holdings and Thomas Cook (India) Ltd., Sterling combines global best practices with strong Indian hospitality values. Team culture emphasizes service excellence, creativity, ownership, respect, diversity, and continuous learning. Sterling offers clear career growth opportunities, supporting mobility through structured development programs, cross-functional moves, and leadership pipelines.
Role Description This is a full-time, on-site Sales Manager role based in Mohpa. The Sales Manager will be responsible for driving resort revenue by developing and executing sales strategies, managing key accounts, and building strong relationships with corporate, travel trade, and direct guests. The role involves identifying new business opportunities, negotiating contracts and packages, coordinating with marketing and operations teams to create attractive offers, and ensuring consistent delivery of brand standards. The Sales Manager will monitor performance against targets, prepare regular sales forecasts and reports, and analyze market trends and competitor activity to optimize pricing and promotions. The role also includes leading and mentoring the local sales team, participating in sales events and trade shows, and representing Sterling professionally in all client interactions.
Qualifications
Strong sales and business development skills, including lead generation, negotiation, and closing, with a proven track record of meeting or exceeding revenue targets.
Experience in hospitality, travel, tourism, or related service industries, with understanding of resort operations, guest segments, and distribution channels.
Excellent communication and presentation skills, with the ability to build relationships with corporate clients, travel partners, and internal stakeholders.
Analytical and planning abilities, including comfort with sales forecasting, data-driven decision-making, and market/competitor analysis.
Leadership and team management capabilities, with experience coaching and motivating sales teams toward shared goals.
Strong organizational and time-management skills, with the ability to handle multiple accounts, deadlines, and projects efficiently.
Proficiency in basic office productivity tools and CRM or sales management software.
Bachelor’s degree in Business, Marketing, Hospitality Management, or a related field; an MBA or equivalent postgraduate qualification is an advantage.
Willingness to work on-site in Mohpa, with flexibility for client meetings, events, and occasional travel as required.

Work arrangement
No