Copy & Content Writer

Job Description: Copy & Content Writer
About Tiny Epic Solutions
Tiny Epic Solutions is an AI first marketing solutions company that works at the intersection brand, martech & performance marketing.
We become an integrated part of the businesses we work with, and help them scale with bespoke solutions across creative, AI, strategy & tech.
Role Overview
You are a crazy head. You talk in memes and slangs. You memorise trends as soon as you see them. You love telling stories and have a great sense of how social media works.
If you can turn an idea into a thumb-stopping piece of content and make people say “damn, that's good”, we want you.
Key Responsibilities
Content Strategy & Planning
Develop insight-led content strategies aligned with client business objectives.
Define content pillars across social, web and performance marketing platforms.
Create and manage monthly content calendars for multiple clients.
Translate complex financial concepts into simple, engaging and compliant content.
Research & Insights
Conduct deep research on:
Industry trends
Consumer behaviour & investor mindset
Competitor content strategies
Extract actionable insights to guide content direction.
Content Creation
Write thumb-stopping content across formats:
Social media posts — static, carousel and reel scripts
Ad copies for performance marketing
Website content, blogs and landing pages
Ensure content adheres to financial compliance requirements and brand tone.
Collaboration & Supervision
Work closely with:
Designers for visual storytelling
Social media teams for execution
Client servicing teams for feedback loops
Review and refine content to maintain quality and consistency.
Required Skills & Qualifications
2–3 years of experience in social media copywriting/ad copywriting.
Strong understanding of financial products such as mutual funds, loans, trading and insurance.
Understanding of regulatory sensitivities in financial communication.
Exceptional copywriting and storytelling skills.
Ability to convert data and insights into compelling narratives.
Familiarity with SEO, performance marketing content and digital funnels.
Strong attention to detail and adherence to timelines.
A crazy head with an even crazier imagination.
Good to Have
Experience working in an agency setup.
Understanding of the stock market/investing ecosystem.
Exposure to content analytics tools.
Exposure to AI tools for content creation.
Trends run in your nerves.
KPIs / Success Metrics
Engagement rates on content.
Content-driven conversations.
Quality and consistency of content output.
Ad performance — CTR, CPL, etc.

Work arrangement
No