Influencer Marketing Executive

Position: Influencer Marketing Executive
Location: Nangloi, West Delhi (nearest metro: Udyog Nagar)
Work Schedule: 6 days a week
CTC: 3.6 LPA
Role
Own influencer marketing end to end: find the right creators, close collaborations, and turn their content into measurable brand results.
Responsibilities
Research and shortlist relevant influencers and creators on Instagram and other platforms
Build and maintain an influencer database by niche, followers, engagement, audience and content quality
Reach out for barter, gifting, affiliate and paid collaborations
Negotiate deliverables, timelines and commercials
Coordinate product selection, dispatch, content briefs and campaign execution
Track posts, reels, stories, tags, links and deliverables
Monitor reach, engagement, views, clicks and conversions
Build long-term relationships with high-performing creators
Stay on top of influencer trends, viral formats and emerging creators
Work with the creative and marketing teams on campaign ideas
Maintain campaign reports and evaluate ROI
Requirements
1 to 3 years in influencer marketing, social media, PR or digital marketing
Strong understanding of Instagram and influencer marketing
Excellent communication and negotiation skills
Good research and analytical skills
Ability to manage multiple collaborations at once
Proficiency in Excel/Google Sheets and basic campaign reporting
Preferred
Strong knowledge of fashion and lifestyle content and current social media trends

Work arrangement
No