Customer Relationship Management Executive

COWBERRY is building India’s organic food infrastructure on the principle of “Proof, Not Promise.” We deliver organic products backed by verifiable evidence rather than marketing claims. Every package carries a QR code linked to a batch-specific, NABL-accredited lab report, enabling customers to access testing information and make informed choices.
With a growing network of farmers, a vertically integrated supply chain, certified-organic systems, and a wide portfolio of products across multiple categories, COWBERRY is focused on bringing greater transparency, traceability, and accountability to the food ecosystem.
Role Description
This is a full-time, on-site CRM Executive role based in Surat.
The role will be responsible for managing customer interactions, handling inbound and outbound calls, following up with leads, generating sales, and converting prospects into customers. The candidate will also manage customer feedback, maintain CRM records, support repeat purchases, and coordinate with Sales, Operations, and Marketing teams to ensure a seamless customer experience.
Key Responsibilities
Handle customer calls, queries, feedback, and follow-ups.
Make outbound calls to leads and existing customers to generate sales.
Follow up with prospects and convert leads into customers.
Identify upselling and cross-selling opportunities.
Drive repeat purchases and customer engagement.
Maintain accurate customer and lead information in the CRM.
Track enquiries, follow-ups, conversions, and sales performance.
Coordinate with internal teams for order fulfilment and issue resolution.
Prepare basic CRM and sales reports.
Qualifications
1–3 years of experience in CRM, Inside Sales, Telesales, Customer Relationship Management, or a similar role.
Strong verbal and written communication skills.
Proven ability to handle customer conversations and generate sales through calls.
Strong follow-up, persuasion, and lead-conversion skills.
Customer-focused and target-oriented approach.
Proficiency in CRM tools and MS Excel/Google Sheets.
Experience in FMCG, D2C, Retail, or Food will be an advantage.
Ability to work collaboratively in a fast-paced environment.
Immediate joiners are preferred.

Work arrangement
No