Social Media & Brand Management Executive

About SVF
SVF is Eastern India's largest media & entertainment company, spanning film production and distribution, music, television, and cinema exhibition — alongside hoichoi, its OTT platform reaching roughly 250 million Bengalis worldwide. SVF's YouTube presence is one of the largest and most active Bengali media footprints on the platform, spanning film, music, and entertainment content watched by audiences across the world.
About the Role
We are looking for a creative and detail-oriented Social Media & Brand Management Executive to join our team in Mumbai. The ideal candidate will be responsible for building and executing the brand's social media presence, driving engagement, and ensuring consistent brand messaging across all digital touchpoints.
Key Responsibilities
Plan, create, and schedule engaging content across social media platforms (Instagram, Facebook, LinkedIn, Twitter/X, YouTube, etc.)
Develop and execute monthly content calendars aligned with brand campaigns and marketing goals
Monitor social media channels daily, respond to comments/DMs, and manage community engagement
Track performance metrics (reach, engagement, follower growth, CTR) and prepare weekly/monthly reports
Coordinate with graphic designers, videographers, and copywriters to produce high-quality creative assets
Stay updated on social media trends, platform algorithm changes, and competitor activity to keep content fresh and relevant
Assist in influencer collaborations, brand partnerships, and paid social campaigns
Ensure brand voice, tone, and visual identity remain consistent across all platforms
Support in organizing and covering brand events, shoots, and activations (occasional on-ground involvement)
Conduct market and audience research to identify growth opportunities
Assist with basic paid media campaigns (boosted posts, Meta Ads) in coordination with the performance marketing team
Requirements
1–2 years of experience in social media management, digital marketing, or brand communications (agency or in-house experience both welcome)
Strong understanding of major social media platforms, their algorithms, and best practices
Basic proficiency in design/editing tools (Canva, Adobe Creative Suite, CapCut, or similar)
Familiarity with social media analytics tools (Meta Business Suite, Instagram Insights, Google Analytics, etc.)
Creative thinker with a sharp eye for trends, aesthetics, and storytelling
Good to Have
Experience running or assisting with paid social campaigns
Basic video editing/reels creation skills
Prior exposure to influencer marketing or PR
Knowledge of SEO/content marketing basics

Work arrangement
No