Digital Marketing Strategist [LATAM]

Sumsub is the first AI-powered trust infrastructure for compliance operations at scale. It connects identity and business verification, fraud prevention, transaction monitoring, and risk workflows, helping teams reduce manual work and enter new markets.
Trusted by over 4,000 clients across financial services, crypto, mobility, trading, marketplaces, education, and iGaming, including Bybit, Bitpanda, Wirex, Avis, Vodafone, Duolingo, Kaizen Gaming, and Bancaribe.
Sumsub is recognized as a Great Place To Work® in the US and rated 4.4 out of 5 on Glassdoor. Our 1,000+ people around the world back it up, too: 92% are proud to be Sumsubers, and 90% say their work is interesting and challenging.
Now we are looking for a Digital Marketing Strategist [LATAM] to build, drive, and scale Sumsub’s B2B demand generation strategy across key Latin American markets. This role is an exciting opportunity to own the regional digital presence from the ground up, with full creative freedom to test new channels, manage strategic budgets, and directly fuel our hyper-growth in LATAM.
What You Will Be Doing:
Build, own, and execute the B2B digital marketing and demand generation strategy across key LATAM markets (Brazil, Mexico, Argentina, Colombia).
Plan, manage, and optimize paid acquisition campaigns across core digital channels, including LinkedIn, Google Ads, and Meta.
Drive demand and acquisition pipeline focused on generating qualified leads and completed product demos.
Test local LATAM platforms, channels, and tactics, turning insights into scalable acquisition hypotheses.
Align digital strategy with business priorities by collaborating closely with Field Marketing, Sales, and Product Marketing teams.
About You:
3+ years of hands-on experience in B2B performance marketing and digital acquisition with longer sales cycles.
Strong strategic mindset paired with practical, recent experience managing paid channels or directly steering performance agencies.
Proven track record in campaign planning, channel budget allocation, and funnel analytics to optimize cost per demo.
Deep understanding of the LATAM B2B landscape and regional market nuances.
Fluent in Spanish and English with strong communication and cross-functional skills.
Nice to have:
Background in FinTech, RegTech, Cybersecurity, compliance, or complex SaaS environments.
Experience with Account-Based Marketing (ABM) strategies and frameworks.
What We Offer:
Remote-first, trust-based culture. Work from the place that works best for you. No mandatory office days, no attendance trackers. In some locations, we provide offices or coworking spaces, but the choice is yours.
True flexibility. We do not fix you to a 9-to-5 schedule. You can adjust your working hours when needed, as long as your day stays productive and in sync with the team.
Extra time off. Your birthday is a holiday here. Add to that 10 personal days each year, seven sick days without paperwork, and extra time to enjoy Christmas and New Year. Time to rest is part of the deal.
Work that matters. Our mission is to build a digital world that is secure, accessible and inclusive for everyone. From fighting fraud to making online services easier and safer to use, your work will have a real impact on how people experience trust online.
Compensation. We offer fair and transparent pay, benchmarked to the market.
Truly global. We work across continents and time zones, with teammates and customers from all over the world. You will run campaigns that cross borders, cultures, and languages, and see your ideas land worldwide.
Growth built in. Clear goals, open feedback and personal development plans. We support your progress with learning opportunities and by covering role-specific events, from design conferences to marketing forums.
Celebrating your big moments. We are proud to support you through life’s biggest journeys with dedicated financial bonuses for both marriage and welcoming a new baby to your family.
Team offsites. Sometimes just Slack is not enough. That is why we meet in person a few times a year. Trips are fully covered, so you can meet, collaborate, and recharge together.
Getting you set up. We make sure you have access to the tools and hardware you need to do your work well.
Friendly by design. Our logo is a dog for a reason. We keep things human, open and kind. We welcome individuality, quirks and different perspectives, because that is what makes our work smarter and more fun.
The hiring stages: TA screening -> Hiring Manager Interview -> Assignment -> Final Interview.
Sounds like a great opportunity for your career development? Then go ahead and apply!
We are a global community of innovators, creators, and thinkers, and we believe that diversity fuels our innovation. Sumsub is proud to be an equal opportunity employer, committed to building a diverse and inclusive workforce. We welcome applications from people of all backgrounds, cultures, genders, experiences, abilities and perspectives. Join us in shaping the future inclusively.
We believe in fair and transparent compensation. Salaries vary depending on work location and applicable local market conditions.
This role is open to candidates in multiple countries, and compensation differs based on the candidate’s confirmed work location. For this reason, a single universal salary range is not included in this job posting.
The applicable work location will be confirmed early in the recruitment process, and the relevant compensation information for that location will be shared in writing, in line with local requirements.

Work arrangement
Yes