Social Media Branding Associate

Job Title: Social Media Branding Associate
Location: Ghitorni, South Delhi | Work from Office]
Experience: 1–2 Years
About the Role
We are looking for a creative and detail-oriented Social Media Branding Associate to manage and grow our online presence in the real estate space. The ideal candidate will have hands-on experience in creating engaging content, managing social media platforms, and building brand visibility for property listings, projects, and real estate services.
Key Responsibilities:
1. Social Media Management
Manage and execute content across platforms like Instagram, Facebook, LinkedIn, and YouTube.
Plan, schedule, and publish posts, reels, stories, and videos aligned with the content calendar.
Ensure consistent branding and messaging across all channels.
2. Content Creation & Branding
Create engaging content including property posts, project highlights, client testimonials, and market insights.
Coordinate with design and video teams for creatives, brochures, and promotional materials.
Write compelling captions, ad copies, and hashtags tailored for real estate audiences.
3. Campaign Execution
Assist in running paid and organic campaigns for property launches, open houses, and lead generation.
Collaborate with the marketing team to promote listings and drive inquiries.
4. Audience Engagement
Monitor comments, messages, and inquiries; respond or escalate in a timely manner.
Build and nurture online communities and improve engagement rates.
5. Performance Tracking
Track social media performance metrics such as reach, engagement, and lead generation.
Prepare weekly/monthly reports with insights and recommendations.
6. Market Research
Stay updated with real estate trends, competitor activities, and social media best practices.
Suggest innovative ideas for campaigns and brand positioning.
Required Skills & Qualifications
1–2 years of experience in social media management or digital marketing (preferably in real estate).
Strong understanding of platforms like Instagram, Facebook, LinkedIn.
Basic knowledge of paid ads (Meta Ads, Google Ads) is a plus.
Good copywriting and communication skills.
Familiarity with tools like Canva, Meta Business Suite, Hootsuite, or similar tools.
Ability to multitask and meet deadlines in a fast-paced environment.
Preferred Qualifications
Experience in real estate marketing or property branding.
Knowledge of local real estate market trends.
Basic understanding of lead generation funnels.
What We Offer
Opportunity to work with a growing real estate brand.
Exposure to end-to-end digital marketing campaigns.
Learning and growth opportunities in branding and performance marketing.
Thanks!!

Work arrangement
No