Live opening · Posted 5 days ago
The key details from the original listing.
Live timing from JobBeeper.
Description supplied by the original job listing.
🚀 We’re Hiring | Performance Marketing Lead
We are looking for a Performance Marketing Lead to drive end-to-end digital growth across paid media, eCommerce, marketplaces, and Quick Commerce platforms.
📍 Location: Ahmedabad HO
💼 Experience: 7–10 Years
💰 CTC: ₹12–15 LPA
🔹 Key Responsibilities
Lead performance marketing across Google Ads, Meta, Bing, YouTube, Display and other paid channels.
Manage and optimize advertising budgets with a focus on ROAS, CAC, revenue, conversions & profitability.
Drive performance across eCommerce, marketplaces & Quick Commerce channels.
Manage marketplace advertising across Myntra, AJIO, FirstCry, Apollo and similar platforms.
Develop strategies to improve marketplace visibility, traffic, conversions, sales and ROI.
Manage Google Merchant Center, product feeds and Shopping campaigns.
Leverage GA4, GTM, Google Ads & Meta Ads Manager for tracking, attribution and optimization.
Plan and execute A/B tests across creatives, audiences, landing pages, offers and bidding strategies.
Identify and test emerging acquisition channels such as Reddit, Quora, Snapchat and Programmatic.
Work closely with Creative, Content, Product, Category, Marketplace and E-commerce teams.
Prepare performance dashboards, insights and action plans for senior management.
Eventually take ownership of Quick Commerce performance and guide the QC junior team.
🔹 What We’re Looking For
7–10 years of hands-on experience in Performance Marketing, preferably in D2C, eCommerce, consumer brands or digital businesses.
Strong hands-on expertise in Google Ads & Meta Ads – Mandatory.
Strong experience in marketplace advertising and performance marketing.
Exposure to Blinkit, Zepto, Swiggy Instamart or similar Quick Commerce platforms is an advantage.
Strong knowledge of GA4, GTM, conversion tracking, attribution, remarketing and funnel analytics.
Experience with Google Merchant Center & product feeds.
Strong understanding of CAC, ROAS, ROI, CTR, CPC, CPM, CVR, Revenue & Contribution.
Strong analytical, commercial and business-oriented mindset.
Team management/mentoring experience will be preferred.
📩 Interested candidates can share their updated CV or apply for the role.
Work arrangement
No
Recently tracked roles with full details and direct application links.