Performance Manager

Company Description Go Future Digital Team Inc. is a leading digital marketing agency based in the Kolkata metropolitan area, known for its strong focus on creativity, content, and client servicing. The team is composed of dedicated professionals who work collaboratively to strengthen clients’ brands in the digital space. The agency offers a range of digital marketing services designed to optimize online visibility and engagement. Prospective team members can expect a dynamic, growth-oriented environment that values innovation and client success.
Role Description The Performance Manager is a full-time, on-site role located in the Kolkata metropolitan area. In this position, the individual will oversee campaign performance across digital channels, analyze key metrics, and ensure that marketing activities are aligned with client goals and budget parameters. Daily responsibilities include monitoring performance dashboards, preparing performance reports, coordinating with internal teams on optimization strategies, and conducting reviews to identify areas for improvement. The role also involves providing performance-related training and guidance to team members, collaborating with account managers on client communication, and supporting strategic planning to drive measurable results.
Qualifications
\- Campaign management: Creating and overseeing acquisition campaigns across various channels
\- Data-driven optimization: Continuous analysis and optimization of campaign performance
\- Issue identification: Identifying and resolving marketing performance issues
\- Effective communication: Developing reporting and visualization dashboards
\- Setting KPIs: Keeping up-to-date with the latest Key Performance Indicators (KPIs)
\- Collaboration: Working closely with creative and marketing teams
\- ROI enhancement: Delivering measurable improvements in ROI and reducing cost per conversion
\- Analytical proficiency: Excel in data-driven decision-making
\- Paid advertising expertise: Maximizing visibility, engagement, and conversions
\- SEO and SEM knowledge: Ensuring content and ads are easily discoverable
\- Conversion rate optimization (CRO): Excelling in converting traffic into valuable leads or sales
\- Effective budget management: Allocating funds optimally
If yes, then we would like to have you onboard!
Note:
* Work from office (Monday - Friday)
* Salary based on experience
* Minimum 5 years of experience
* Location - Kolkata
Interested? DM your CV at +91 80173 05966

Work arrangement
No