Senior Performance Marketer (Meta Ads)

🚀 We’re Hiring: Senior Performance Marketing Specialist
Are you a data-driven marketer with a knack for running high-ROI ad campaigns? Join Dermatouch (Wipro backed company), one of India’s fastest-growing dermo-cosmetic brands, and help scale our digital growth!
Key Responsibilities:
✅ Develop, manage & optimize Meta Ads & Google Ads campaigns to drive conversions
✅ Track & analyze key performance metrics (ROAS, CPA, CTR, CVR) for continuous improvements
✅ Conduct A/B testing on ad creatives, audiences & bidding strategies
✅ Leverage Google Analytics & attribution models for data-backed decisions
✅ Collaborate with teams to align paid media strategies with brand goals
✅ Optimize ad spends to maximize revenue & customer acquisition
Preferred Qualifications:
✔ 4+ years of experience in performance marketing and handled 1 cr+ budget on monthly basis
✔ Hands-on expertise in Meta Ads & Google Ads with a proven track record of scaling campaigns
✔ Strong analytical skills & experience with Google Analytics, UTM tracking & data-driven marketing
✔ Background in D2C, beauty, personal care, or wellness brands is a plus
✔ Familiarity with Shopify & first-party data strategies is a bonus
🔹 If paid media excites you and you thrive on performance-driven growth, we’d love to connect! Apply now! 🚀

Work arrangement
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