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About Us
Brain Ultimate makes FDA-cleared transcranial magnetic stimulation (TMS) systems, along with neuronavigation, EEG, and cloud software, for clinics and hospitals across North America. Our buyers are physicians and practice owners purchasing capital equipment after a demo and a considered sales process. One qualified lead can be worth tens of thousands of dollars.
About the Role
We're looking for a senior, independent Google Ads consultant to take over our account and rebuild it around lead quality, not lead volume.
Our account runs about $5,000 a month in spend. Our strongest results have come from Search, and we need someone who knows how to optimize a low-volume, high-value B2B account where the conversion that matters happens in Salesforce, weeks after the click.
This starts as a 90-day contract. If it goes well, it continues as an ongoing part-time engagement.
What You'll Do in the First 90 Days
Audit the current account and take over day-to-day management
Learn our market well enough to target the people who actually buy TMS systems, and exclude the ones who don't
Connect Salesforce to Google Ads so bidding optimizes toward qualified leads, not form submissions
Restructure or retire campaigns that produce volume without buyers
Rebuild Search around the terms our buyers actually use
Prepare campaigns for our Canadian market launch
Report cost per qualified lead by campaign, monthly
Required
You have built a Salesforce-to-Google Ads qualified-lead feed (offline conversion import) for a B2B account before, and can walk us through the result
Strongly Preferred
Experience with medical device, healthcare, or capital-equipment advertisers selling to businesses, not patients
Experience with long sales cycles and low lead volume
You do the work yourself; this is not a role for an agency
What We Provide
We own our Google Ads account and GA4 property. Landing pages are built in-house to your specifications. Our sales team handles lead qualification in Salesforce. You focus on running the account.
Compensation
$1,000–$1,500 per month, flat fee. No percentage of ad spend.
To Apply
Please include a short answer to: Describe a Salesforce-to-Google Ads qualified-lead feed you've built. What did it change about the account's results?
Work arrangement
Yes
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